Hi there,
What are greenfield cases?
Regards
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Greenfield cases
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Definition: Greenfield cases, also known as greenfield projects or greenfield agreements, refer to situations where a new business, activity, project, or enterprise is being started from scratch, without any constraints or dependencies from prior work or existing infrastructure. It is a metaphorical term derived from construction on undeveloped land
^So, this would be a case or project based on this
Building an IT system from scratch (i.e. no legacy system). Building energy infrastructure from scratch. Etc. etc.
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Hi there,
Do you have more context on this?
Best,
Alberto
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Check out my latest case based on a real MBB interview: Sierra Springs
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You mean cases in which the entity in question is built from scratch?
I do have a couple of examples in my practice library.
On the platform though, you might want to consider a couple of other cases that I posted (though they are not directly on greenfield related topics):
- https://www.preplounge.com/en/management-consulting-cases/interviewer-led-mckinsey-style/intermediate/mbb-second-round-codewave-employee-turnover-challenge-304
- https://www.preplounge.com/en/management-consulting-cases/candidate-led-usual-style/advanced/mbb-first-round-soy-technologies-303
- https://www.preplounge.com/en/management-consulting-cases/interviewer-led-mckinsey-style/intermediate/element-mobile-expands-into-refurbished-phones-mbb-2nd-round-302
Best,
Cristian
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Never heard of that, I think. Can you provide some context?
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Hi there,
Context is missing but greenfield usually refers to building something from the ground.
In a case interview, this could refer to advising the client on creating a new production facility from scratch.
Cheers,
Florian
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Hi there,
I would be happy to share my thoughts on your question:
Greenfield cases in consulting refer to scenarios where a company is looking to expand into an area where it has no prior presence. This could be about entering a new market, launching a new product, or setting up a new business unit from scratch. The term "greenfield" is derived from the idea of building on an undeveloped, untouched field.
Best,
Hagen
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Hi,
greenfield projects are projects that start completely from scratch, without prior setup. So kind of like your question - without any context provided. Maybe that is what a greenfield case is :)
Please provide context if you are looking for a proper answer.
Best
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