Our client is Top Apparel. They own a portfolio of 15 brands of fashion. Historic growth has been in line with the market and the company is making good profits. Now management wants to invest money to grow the portfolio, but they are unsure on how to prioritize investment.
The client has asked us to help them determine which brands should get investments for future growth.
This is a primary qualitative case and includes reading graphs and data-tables to help you get to a solution.
Client should focus on four key brands to invest for future growth.
The following framework/structure provides an overview of the case:
The candidate should ask for more information on revenue, size & growth in order to determine how the brands are performing and which ones have more potential for growth.
Interviewer can have a brainstorm discussion on approach or structure or share the data with candidate to let him run the analysis.
Candidate should point out the following based on the data:
High Apparel should focus on brand B, H, K & M to invest for further growth as the largest brands are profitable with fast growth rates.
Is there a way to restore profitability for Brand E?
A little late for this question, but thought I give it a shot, since I use charts in my cases often. What's the biggest mistake I see? Looking for patterns in values. To give an example: Let's say,... (mehr)
Hi! It depends very much on the industry. In some cases (Growth strategy) I will use a broad structure, in others (e.g. “how to increase the excessive luggage revenues for an Airline”) I will use P... (mehr)
Hi Elisey, I would personally not recommend to use a single framework for all the so-called business situations (M&A, Entry, New product, Operations etc). Although this would help to more easil... (mehr)
Hi, You can use the following approach: Take a minute to look at the graph Read the graph title Look at the graph type and define the type (pie chart, line chart, etc) Look at the lege... (mehr)
Hi Ekundayo, the central difference between these two "entities" lies in what they are focusing on. Organizational Performance Management This includes activities which ensure that an organizati... (mehr)
Growth questions are among the most common questions in consulting case interviews: gather the necessary Information about volume and price to find the best growth lever
6 Kommentar(e)Differentiate between important and irrelevant things by leveraging the ABC analysis
2 Kommentar(e)We explain and give tips on how to understand and analyze graphs, charts and data presented by interviewer to candidates in case interviews.
4 Kommentar(e)The Compounded Annual Growth Rate (CAGR) Is a theoretical steady growth rate over a specific amount of time, not the average of the Y-o-Y growth rates. It can mask sub-trends within the period
5 Kommentar(e)See how the concept or the product life cycle can help you in your consulting case interview
3 Kommentar(e)
