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Structuring style significantly differ between McK and BCG/Bain?

MECE Structure
Neue Antwort am 19. Nov. 2023
4 Antworten
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Song
Premium
fragte am 15. Nov. 2023
Case with table/chart or quant please! Welcome in-depth, candid feedback

Good morning! I have a question regarding structuring style. I'd really appreciate if someone can help me understand this. Thanks very much in advance, for your time and willingness to support!

Question: Does the structuring style significantly differ between McKinsey and BCG/Bain, considering the balance between achieving MECE and effectiveness? And do I need to worry about following a certain style? 

My current understanding: My observation (maybe I'm completely wrong) suggests McKinsey leans towards a very comprehensive structure that almost seems like a slide deck agendas, while BCG/Bain may be more tolerant, favoring a direct approach. If I can come up with an outstanding structure in any style, it shouldn't matter - but that's probably not so easy to get to, I wanted to get some tips here.

Background: I received a feedback from one of the other candidate that while my structure seems to be comprehensive, this might not be effective enough (straight to the point).

Prompt: A motor manufacturing company (located in & sell in US) is experiencing rapid decline in both market share and profit in the past 5 years. Help our client turnaround in 12 months to avoid bankruptcy, and advise strategy for profitable growth in the next 1-2 years. 

My structure: (highlighted the points that were more relevant)

1. Root cause analysis 

  • Revenue & cost trend (5 years)
  • Product portfolio performance trend (Rev, profit)
  • Market size trend (by product categories, changes in customer preference)
  • Competitor landscape change (M/S, new entrance, key strengths of players gaining M/S)

2. Strategic option generation

  • Revenue increase / Cost optimization
  • Portfolio Optimization
  • New market development
  • New product development

3. Strategic options evaluation

  • Financial Impact
  • Investment Requirements
  • Timeline (Effect within 12 months or earlier)

4. Major risks & alternatives

(I had a second thought about including capabilities/implementation. Capabilities - I ended up not adding it, it felt like you need to take radical action, thinking whether you have enough people/budget to do this, was a luxury you can't afford. I included implementation as next step during the final recommendation)

(editiert)

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Ian
Experte
Content Creator
antwortete am 16. Nov. 2023
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate

Hi there,

To answer your 2 major questions:

1) All firms care about a MECE, objective-driven, comprehensive answer. In general, McK wants more depth/breadth (more extensive), and, in general, BCG wants more creativity

2) You do not have a good framework. Root cause analysis, solutions, and risks, is NOT a framework. It's what happens on every single project. Please please do not do frameworks this way!

=================FRAMEWORKING=============

Honestly structuring is the hardest thing to solve on your own. I highly highly recommend a coach because there's nowhere else you can get direct feedback/advice based on your specific frameworking/structuring.

I've collated some of my past advice on structuring/problem-solving here, which I hope can help you regardless of coaching or not!

Frameworking/Case Driving

First, remember that casing isn't just about memorizing every step, industry, case type, etc. It's about learning how to be adaptable and nimble. So, always be prepared for the unexpected.

1. All cases are structured, wheather you realise the structure or not. It's your job to keep it organised and keep it to a good flow/framework!

2. Figure out what data/information you need and ask for it: The interviewer won't just give it to you (just like your client won't know what you need from them). Use your framework to dive into areas! If your interviewer insists they don't have data in that area (after you've gone specific), then go into another area of your framework (or expand out).

3.In this case try and keep a mini framework in your head. You can write as you talk as well.

When you say "not those kinds of questions an interview-led style would ask" this shows me that you're limited in your preparation....don't come in expecting a certain format/style! Be ready to drive your own case if needed. Think if you were on a real life project and asked to lead it...this is what they need you to demonstrate!

Frameworks

If there's anything to remember in this process, is that cases don't exist just because. They have come about because of a real need to simulate the world you will be in when you are hopefully hired. As such, remember that they are a simplified version of what we do, and they test you in those areas.

As such, remember that a framework is a guide, not a mandate. In the real-world, we do not go into a client and say "right, we have a framework that says we need to look at x, y, and z and that's exactly what we're going to do". Rather, we come in with a view, a hypothesis, a plan of attack. The moment this view is created, it's wrong! Same with your framework. The point is that it gives us and you a starting point. We can say "right, part 1 of framework is around this. Let's dig around and see if it helps us get to the answer". If it does, great, we go further (but specific elements of it will certainly be wrong). If it doesn't, we move on.

So, in summary, learn your frameworks, use the ones you like, add/remove to them if the specific case calls for it, and always be prepared to be wrong. Focus rather on having a view, refering back to the initial view to see what is still there and where you need to dive into next to solve the problem.

HOW to learn/think in the right way.

  1. Frame based on the objective: Identify exactly what the objective is, then think about the areas you would look at to solve the problem.
  2. Think of buckets as "building blocks" - understand the 10-odd buckets that exist out them (Market, Product, Company, How to Enter, etc.). Learn these, and what their used for, then think of them as ingredients that you then pluck out and tailor to your framework.
  3. Practice with Introduction, then End, then framework:
    1. ​ Practice a number of cases where you hear just the introduction, then build a framework.
    2. THEN, look at the end of the case and what conclusion was made, and re-do your framework.
    3. THEN, look at what framework(s) was/were proposed as the answer.
  4. Read the Economist religiously: The Economist is an excellent, longer-term base knowledge/thinking resource for you. I've found that reading the Economist over the years has been instrumental in helping to shape my thinking and holistically understand problems, whether political, economic, social, or anything in between. Feel free to throw in the Financial Times or BCG Insights into the mix!
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Cristian
Experte
Content Creator
antwortete am 16. Nov. 2023
#1 rated MBB & McKinsey Coach

Song, 

This is a great question. 

It's difficult to teach something that I do during coaching sessions in a Q&A answer, but yes, there are some differences. 

Let me just focus on the core one. 

McKinsey structures tend to be broad, deep and insightful. Predominantly, they're exploratory; they want to understand the nature of the problem, and they want to get a comprehensive view of the problem. 

By comparison, BCG/Bain structures tend to be more narrow, and focused on the emerging hypothesis that the client has. 

This difference is triggered primarily by the difference in the case format. For candidate-led (BCG/Bain) it's important to get a sense of the hypothesis / the direction of the case as early as feasibly possible and follow that thread. For McKinsey-style questions, it's rather important to deliver excellently on a question-by-question basis as the interviewer asks them.

Sharing with you a material on structuring techniques that you might find helpful:


Good luck!
Cristian

———————————————

Practicing for interviews? Check out my latest case based on a first-round MBB interview >>> CodeWave  

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Moritz
Experte
Content Creator
antwortete am 17. Nov. 2023
ex-McKinsey EM & Interviewer | 7/8 offer rate for 4+ sessions | 90min sessions with FREE exercises & videos

Hi there,

You're asking the wrong question. The right question would be this:

"What purpose does the initial structure serve at McKinsey vs other firms, and how does that change my approach?"

There is indeed a HUGE difference and the ‘structures’ serve completely different purposes. Hence, they're not even comparable and my answer will go way beyond MECE/not MECE.

As a former McKinsey interviewer, let me try and answer shed some light on this.

WHAT MCKINSEY DOESN'T WANT: McKinsey doesn't want you to solve the case! Correspondingly, their case openings are not about an actionable framework that leads you down an analytical path of exploration and discovery to solve the case.

WHAT MCKINSEY DOES WANT: McKinsey wants you to answer questions about a case, which is different from solving a case. Firm interviewers will ALWAYS ask you a question after the prompt, which is generally a version of “What do you think are the important things to consider in situation XYZ?". In this case, you're NOT being asked to solve the case but to hypothesize as to what the answer to the question could be. You are asked to come up with ideas that are well formulated thoughts as to what may drive a certain situation and those thoughts have to fall within MECE categories. However, you have to internalize first the principle of answering the question and not wanting to solve the case. Once that's done, MECE will be SO MUCH EASIER.

By the way, as a McKinsey interviewer, I was much more interested in people being able to formulate hypotheses and coming up with good ideas in response to my starting question. However, most people spent their energy on structures that were very nice and tidy but hollow and void of well formulated thoughts. If I had to choose between great ideas or a great structure, I would choose great ideas (with a bit of a messy structure) any day of the week!

I have a video on this particular topic with plenty of exercises and specialized sessions. Feel free to get in touch if interested.

Best of luck!
Moritz

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Alberto
Experte
Content Creator
antwortete am 19. Nov. 2023
Ex-McKinsey Associate Partner | +15 years in consulting | +200 McKinsey 1st & 2nd round interviews

Hi there,

A coach would definitely help you on your structuring skills. Happy to keep talking about this in private, just send me a message.

Best,

Alberto

Check out my latest case based on a real MBB interview: Sierra Springs

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Ian

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#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
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