Cases oder auch Fallstudien genannt, sind unternehmerische Problemstellungen, die ein Kandidat in einem Bewerbungsgespräch bei einer Unternehmensberatung vorgelegt bekommt. Die Herausforderung hierbei ist es, den Case unter Druck strukturiert zu lösen.
Übe mit Cases zu unterschiedlichen Themen
Universal Airlines
Our client is Universal Airlines that offers regular passenger flights in economy, business & first class. They have been doing quite well and profits were strong so they build up cash reserves that they are now looking to invest. The company is thinking about investing in the MRO business (Maintenance, Repair & Overhaul) for global business jets. The client has asked us to help him size up the market.
Central hospital
Our client, Central hospital, is a 350-bed hospital based in a medium-sized city. The company has normally seen strong financial results with a 1-4% operating gain each year for the last five years. However, this year they are projecting a $14 m operating loss and the situation is expected to worsen in the future. The CFO expects to be out of cash in 2 years if not resolved. They hired you to identify the cause of this loss and how they can hit break-even again. However, since they are an important employer, laying off staff is not an option.
Online travel booking
An online travel agency earns a 10% commission on all of its bookings. Currently, their profits before taxes are $1 m, while the industry average is around $2.5 m. The client wants to know why they're making less than the industry average?
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Superfix
Our client, Superfix, is a mid-size chain of auto-service garages that has been doing well for the past ten years with 30 stores. However, since management felt that the business was saturating, they expanded with an additional 15 stores in other geographical areas. However, the expansion came with negative effects and falling profits. You're hired to figure out why the company is losing profit despite its 15-branch growth over the past few years.
Universal TV
Our client is a Canadian TV company, Universal TV. They recently entered the US market in the northeast to expand its market share and capture a large part of the 4 m consumers in a market that has little competition. However, in the past few years, Universal TV has been unable to realize a profit.You are hired to figure out why this is the case and what their next move should be.
Laos Tire
A manufacturer of tires in Laos has had a monopoly in the market for years due to high tariff on imports. If foreign producers wanted to import tires, they would have to pay a high import tariff which makes up 40% of the total cost to produce and ship to Laos. The Laotian government has now decided to lower the tariffs by 4% each year for the next ten years to open up the market to foreign companies and achieve lower consumer prices. Our client is concerned this move will affect their market position and hired us to investigate the effects and help them decide what to do.
ChemCo Foods
A chemical producer is a major manufacturer of chemical products used to preserve foods in containers. The company has seen an increase in market share, but the company has also seen a decline in profits. Our client, the CEO is worried about this trend and hires you to investigate what is going on.
Juice producer
A major juice producer sells packaged fruit juice to retail outlets. Normally, the juice is packed and sold in 16-ounce carton containers, but recently the producer added a new machine that packages the juice in 32-ounce plastic containers. So he was selling both the 16-ounce & the 32-ounce products. This allowed the business to grow 18% per year, but as sales continued to rise, profits kept falling.The producer hired us to figure out why profits are falling despite higher revenues.
Spain Shipping
Our client is a local shipping firm in Spain where they handle local shipping of packages delivered by international shipping firms like FedEx, UPS & DHL. These firms deliver packages to the key city hubs and then our client takes it from there.They want to know how many trucks they should lease to support their operations. From a cost-savings perspective they can only lease one model-type and we need to find out how many trucks the start-up needs.
SugarGums
Your client is a chewing gum manufacturer in the United Kingdom and you’re currently at the airport waiting for your flight. In the time that you have, you’re thinking about how big the annual chewing gum market is in the UK in terms of market value.
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Golf balls
You’re a consultant based in Germany who is currently en route to a client in France who sells golf balls. You’re thinking about the client trying to figure out how large the market is for golf balls in France in terms of number of balls purchased each year.
Bangkok motorbike
If you have ever been in Bangkok, you would have noticed these motorcycles transporting people from A to B as an alternative means of transportation. These motorcycles typically transport people on short distances such as nearby train stations, supermarkets or food stalls.Your job is to estimate how much profit a motorcycle can generate in a month’s work meaning that you have to estimate both revenue & cost to be able to estimate profit.
Sandwich place
A local sandwich place has a shop located in a busy business district. The business district is filled with large head-offices of major corporations, a train station & a university. The sandwich place only sells one type of sandwich priced at $5.00. This is a cold-cut salmon sandwich with bread, smoked salmon, salad, cheese & sauce. The sandwiches are freshly made and only prepared after the order is placed, so no pre-packaged sandwiches. The shop has 3 employees who all service customers and it is a take-away without any seating.Try to estimate the total revenue this shop can generate in one month. Costs are no factor here. Try to base your estimation on logical & reasonable assumptions that would be common for a sandwich place as described here.
Airport taxi
Dubai Airport has decided to counter the chaos in the airport taxi service by commencing a bidding process to assign airport taxi services to 3 operators only. After years of cheating passengers, black-market drivers and unlicensed cabs, the airport has had enough of the problems and is now taking action. They are retracting all existing permits and are issuing 2,100 new permits to the three largest operators in the country.Our client is a local Big-three taxi operator with a 3,000 car fleet, but he is not servicing the airport yet. He has a spare capacity of 500 taxis and he is considering applying for 500 new permits, but he doesn’t know if he will get a positive return on his investment.He asked us to help him determine if he should pursue applying for the permits or not.
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China book publisher
Our client is a Chinese publisher called AnimeCo who is looking to publish a new book based on the popular Anime series Little Panda. This series has been highly popular in China with millions of viewers every day and the publisher is looking to capitalize on this potentially.They have asked us to provide advice on whether this will be a good investment and if they should move forward with it. They want to know the total market size, potential revenue & potential profit.
Diagnosis: Acquisition ache
Your client is part of AtoZ Ltd., a diversified multinational company with a health care division that produces medical instruments and related services. Three years ago, AtoZ expanded into health care software industry by acquiring HappyHealth SE, which is selling administrative IT systems to large hospitals in Europe. While they provide strong support systems for back-office processes, their products do not offer physician or technical support nor a patient management system. The software division has continued to disappoint in growth rates, making it hard to justify the premium AtoZ paid to acquire HappyHealth three years ago. As shareholders rally to demand solutions, the devastated Head of Operations of HappyHealth turns to you and asks for potential strategies to increase revenue.
Love thy neighbour as thyself
Your client, Port-Pouri, is a discount retailer in Portugal having 130 stores spread throughout the country and thereby being the largest player in the market. It is more profitable and has a higher market share than the closest competitor (75 stores). This competitor has recently been bought by SPARnien, the largest discount retailer in Spain, who plans to convert all 75 stores into SPARnests, the infamous stores that made the company so successful in its home turf. The CEO of Port-Pouri is worried and asks for your advice. Should she react, and if so, how?
REA Reinsurance
Your client, REA, is a reinsurance company.REA recently acquired another reinsurance company (approximatively same size): the choice of this company was notably based on its product portfolio as well as its market presence which appeared complement with REA.However, the acquisition is not well received by the market. The acquisition price is considered too high and the transaction has not been well graded. REA management asks you to evaluate the transaction.
Hospital's ill finances
A firm managing hospitals has recently been experiencing growing pains. It has contacted our firm to ask for help.
McBurger
A large fast food chain has hired us to improve the company’s profitability by cutting costs. Before engaging in the initial brainstorming session about your client’s options with your team, you first want to collect your thoughts.
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Die Vorstellungsgespräche bei Beratungsunternehmen gehören zu den umkämpftesten und anspruchsvollsten Interviews, die es gibt. Interviewer verwenden Cases als Indikator, um zu testen, ob Du das Zeug dazu hast, ein erfolgreicher Berater zu werden. Um zu bestehen, musst Du den Teil des Vorstellungsgesprächs mit Bravour meistern. Und damit das auch klappt, musst Du gut vorbereitet sein. Daher ist das Üben von Cases einer der wichtigsten Aspekte der Interview-Vorbereitung in der Beratung. In verschiedenen Gesprächsrunden wirst Du immer wieder Cases lösen müssen, um Dein strukturiertes und analytisches Denken sowie Deine Kommunikationsfähigkeiten unter Beweis zu stellen.
Du kannst die Cases selbstverständlich zuallererst alleine üben und durchgehen, um ein erstes Gefühl für den Aufbau zu erlangen. Danach solltest Du Dich allerdings in eine wirkliche Interview-Umgebung begeben und Cases mit anderen Mitgliedern auf der Plattform üben. Hierzu findest Du auf dem Meeting-Board täglich mehr als 50 Mock-Interview Anfragen, die Du ganz einfach annehmen kannst. Sollte nichts passendes auf dem Meeting-Board dabei sein, bietet sich aber auch das Kandidatenverzeichnis an. Hier kannst Du aktive Mitglieder auf der Plattform finden und ihnen eine direkte Meeting-Anfrage senden. Wenn Du Deine Case-Interview Vorbereitung auf das nächste Level bringen möchtest, empfehlen wir Dir, Coaching-Sessions mit unseren Coaches zu vereinbaren, die langjährige Erfahrung darin haben, Kandidaten zu ihrem Traumjobangebot zu verhelfen.
In einem Interviewer-led Case-Interview führt der Interviewer durch das Gespräch. Dies bedeutet, dass der Interviewer gezielt Fragen stellt und auch die Zeit steuert, die Du zur Analyse und Beantwortung verschiedener Fragen hast und damit auch die Tiefe Deiner Analyse. Im Gegensatz dazu handelt es sich bei einem Candidate-led Case-Interview darum, dass Du als Kandidat die Zügel in die Hand nimmst. Die Problemstellung wird Dir von Deinem Interviewer vorgegeben. Danach hast Du die Freiheit den Case nach Deinen Vorstellungen zu strukturieren und proaktiv Fragen zu stellen, um zu einer Lösung des Problems zu kommen.
Bei den echten Cases in der PrepLounge Case-Sammlung handelt es sich um Cases, die von Unternehmensberatungen eingereicht wurden und im Unternehmen auch so behandelt wurden. Sie wurden aus dem echten Interviewprozess zur Verfügung gestellt. So kannst Du tiefe Einblicke in die Anforderungen im Case-Interview bei den jeweiligen Top-Beratungen (wie z.B. Bain & Company, Roland Berger, Deloitte, Web, Oliver Wyman, etc.) bekommen. Wir haben diese Cases mit dem entsprechenden Logo des Unternehmens gekennzeichnet.
Die Expertencases auf PrepLounge wurden von unseren PrepLounge-Coaches eingepflegt und beinhaltet meist Problemstellungen, mit welchen die Experten in ihrem Leben als Berater bereits selbst zutun hatten oder Cases aus tatsächlichen Vorstellungsgesprächen, an denen sie teilgenommen haben. Durch die verschiedenen Themen, Schwierigkeitsgrade und Stile bieten sie Dir eine optimale Vorbereitung. Und das Beste ist: Wenn Du Fragen zu den Cases hast, kannst Du sie direkt an die Autoren stellen.
Bei Video-Case Lösungen handelt es sich um Cases, bei denen wir Dir als Hilfestellung einen Lösungsweg per YouTube-Video zur Verfügung stellen. Damit wollen wir Dir helfen Lösungswege noch besser nachvollziehen zu können.
Jedes Mitglied hat die Möglichkeit einen Case zu bewerten und Feedback zu dem Case zu hinterlassen. Damit kannst Du zum Einen die Cases filtern und lösen, die in der Community besonders beliebt sind. Zum Anderen erlaubt es uns, die Cases kontinuierlich zu verbessern, um Dir so das bestmögliche Übungsmaterial zur Verfügung stellen zu können.
Welche Cases für Dich am interessantesten sein können hängt natürlich von Deiner persönlichen Präferenz sowie von Deinem Wissensstand ab. Solltest Du gerade erst mit der Case-Interview-Vorbereitung beginnen sind Anfänger-Cases wohl die interessantesten für Dich. Darüber hinaus hast Du auch die Möglichkeit nach verschiedenen Kategorien zu filtern, wie beispielsweise Personal Fit, Marktanalyse oder auch Brainteaser, um genau die Themen anzugehen, die für Deine Bewerbung am relevantesten sind.
Übe Case-Interviews - Durchstöbere unsere umfangreiche Case-Sammlung
Lade entweder andere Kandidaten zum Interview ein oder löse den Case alleine. Um Deinen Lösungsansatz zu überprüfen, kannst Du Dir auch die Musterlösung anschauen.
Eine vielfältige Auswahl an Cases
Die Auswahl unserer Case-Studies spiegeln die tatsächliche inhaltliche Vielfalt im Case-Interview wider. So kannst Du zum Beispiel Fragestellungen zur Marktgröße, einem Markteintritt, Pricing oder Operations bearbeiten. Darüber hinaus haben die bereitgestellten Cases unterschiedliche Schwierigkeitsstufen und unterscheiden sich nach der Art des Interviewstils. So sind Cases im Interviewer-led-Stil (wie von McKinsey genutzt) und im Candidate-led-Stil verfügbar. Von unseren Partnerunternehmen wurden uns zudem Cases aus dem echten Interviewprozess zur Verfügung gestellt. So kannst Du tiefe Einblicke in die Anforderungen im Case-Interview bei den jeweiligen Top-Beratungen (wie z.B. Bain, Roland Berger, Deloitte, zeb, etc.) bekommen. Wir haben diese Cases mit dem entsprechenden Logo des Unternehmens gekennzeichnet.