Consulting firms in SEA

Question

Hi all I'm quite new to the consulting scene.

Do consulting firms in Southeast Asia typically require you to know their local language in order to land a job with them? Or is being fluent in English only fine.

I recently got my undergraduate degree and am planning to apply for an entry level role in consulting.

Thanks!

Answer 1

Great question. It really depends on which country in SEA you're applying to — but in general:

For Singapore/KL, English is the working language and being fluent is usually sufficient, even for local clients. No additional language required.
For markets like Thailand, Vietnam, or Indonesia, many firms do prefer or require fluency in the local language, especially for client-facing roles. Some may still consider strong English-only candidates, but it’s less common unless you’re applying for a regional or specialized role.
At MBB and Tier 2 firms, language expectations are usually tied to client mix — if most clients are local, they’ll expect you to communicate in the local language.

If you're targeting SEA broadly, start with Singapore or KL — it's the most accessible market language-wise, and often serves as a regional hub. The biggest issue with Singapore is work permit - that's why many try to look in KL instead.

Let me know if you want help tailoring your approach to a specific country or firm.

Answer 2

Hello,

For most regional hubs like Singapore, English fluency is usually enough. But for local offices (e.g., Thailand, Vietnam, Indonesia, Malaysia), firms often prefer fluency in the local language since many clients operate primarily in it. You can still apply, just highlight your regional interest and any cross-cultural experience! It helps if you had experience or exposure to the local culture.

Answer 3

Hey Martin

In Southeast Asia, fluency in English is usually enough for most international and large regional consulting firms, especially for entry-level roles. Local language skills can help, particularly for client-facing work or smaller local firms, but they’re not always required.

Best,
Alessa

Answer 4

It depends on the office and the specific role that you're applying for.

Most offices, esp smaller ones in smaller markets expect that you know the local language. It's best though to validate this with the recruiter from that office.

Then it depends what role you're applying for. If you're applying as a generalist, they are less flexible with the requirements. But if you're applying as a specialist or if you're bringing in some specific expertise then their expectations are negotiable. This too can be best clarified by the recruiter.

Best,
Cristian