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Diagnosis: Acquisition ache
Your client is part of AtoZ Ltd., a diversified multinational company with a health care division that produces medical instruments and related services. Three years ago, AtoZ expanded into health care software industry by acquiring HappyHealth SE, which is selling administrative IT systems to large hospitals in Europe. While they provide strong support systems for back-office processes, their products do not offer physician or technical support nor a patient management system. The software division has continued to disappoint in growth rates, making it hard to justify the premium AtoZ paid to acquire HappyHealth three years ago. As shareholders rally to demand solutions, the devastated Head of Operations of HappyHealth turns to you and asks for potential strategies to increase revenue.
REA Reinsurance
Your client, REA, is a reinsurance company.REA recently acquired another reinsurance company (approximatively same size): the choice of this company was notably based on its product portfolio as well as its market presence which appeared complement with REA.However, the acquisition is not well received by the market. The acquisition price is considered too high and the transaction has not been well graded. REA management asks you to evaluate the transaction.
Fairway
Your client, Fairway, is a manufacturer and supplier of golf balls.The company is acting globally in almost every market.They are now planning to expand to Portugal, but they do not have any information about the market there.Portugal is a small country in western Europe with a population of 11 million people.The CEO wants to know if they should enter the market and how they should do it.
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Eyes Inc.
Your client, Eyes Inc., is a contact lens manufacturer situated in the US. They seek to increase their market share over the next two years and asked our company to for advice.In what way would you approach the problem?
ChemInt
Your client, ChemInt, is a global chemicals company that manufactures Ponsulene in some locations around the world.It has several joint ventures (JV) in Asian markets and in total 5 plants in China, Korea, Thailand, and Taiwan, all of which serve the local markets as well as neighboring markets including China.Due to the strong demand for Ponsulene and profitable margins in China, a number of new Chinese players are entering the market in China as well as in the neighboring countries. ChemInt has called in your company to estimate the influences on their business by these happenings.
Impfstoff für Kinder
Beyer, eines der weltweit größten Pharmaunternehmen hat einen sehr zuverlässigen Impfstoff gegen Windpocken, eine Krankheit, die Kinder im Alter zwischen 2 und 16 betrifft, entwickelt.Beyer möchte wissen, wie die potentiellen Verkäufe im ersten Jahr in Europa sein werden, wenn das Produkt nächstes Jahr gestartet wird. Zusätzlich wollen sie sicherstellen genug Impfungen im Angebot zu haben und daher die ungefähre Nachfrage erfahren.
Supermarkt Turnaround
Unser Klient die britische Supermarktkette Sparx, die nun seit 30 Jahren Marktführer ist. Vor fünf Jahren begann das Wachstum zu stagnieren und zwei Jahre später schrumpften die Umsätze sogar, was bis heute anhält. Die Rentabilität der Kette schrumpft sogar noch stärker.Aktuell halten sie 25% Marktanteil, während der zweite Player im Markt mit 23% gefährlich näher kommt.Was ist das Problem und wie kannst Du Sparx helfen, die Situation zu ändern?
Perpetual Motion
Nach einem Kongress über generelle Wissenschaft, an dem Du aus persönlichem Interesse teilgenommen hast, hat Dich ein angesehener Wissenschaftler angesprochen.Er beschwört das erste Perpetuum Mobile erfunden zu haben. Er erfordert keine Energiequelle und läuft immer weiter. Man kann damit sogar einen kleinen Ventilator antreiben.Der Wissenschaftler möchte gerne von Dir wissen, ob man mit der Erfindung Geld verdienen kann und wie viel Geld man im ersten Jahr damit in Europa verdienen könnte.
Argentinischer Spielzeughersteller
Ein Spielzeughersteller in Argentinien hat 50% Marktanteil im eigenen Land und ist führend in ganz Südamerika. International liegt der Marktanteil bei nur 5%. ,Der CEO bittet Dich, die Situation des Unternehmens besser zu verstehen und dann über neue Ideen zur Steigerung der Margen und Marktanteile zu brainstormen und zu strukturieren.
Revolut Mock Interview: Strategy & Operations
You are part of the Strategy & Operations team at Revolut.Revolut has had significant growth over the past couple of years, with customer base growing 20-30% per year. Our apps have also been highly rated in the various app stores - be it GooglePlay or on the Apple store.Revolut's current customer strategy is to segment customers based on their subscription tiers/plans. Standard: FreePlus: $3.99/mthPremium: $7.99/mthMetal: $14.99/mthUltra: Ultra $55/mthKey differentiation between the plans are in the pricing and features. Namely, the more expensive tiers like Metal and Ultra have additional features such as personalized and premium card design, free access to lifestyle apps (e.g. Financial Times, Class Pass etc), better FX rates and priority customer support.It's great that Revolut has been expanding rapidly, but we are starting to see some stresses on our existing operations and processes. One key area of concern is in customer service, our satisfaction scores have started to trend down and call center headcounts and costs have been increasing in recent years, but we are struggling to handle the load of incoming requests and tickets.You have been tasked to lead a project to solve this problem without ballooning costs.
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zeb case: Quo vadis, Kunde?
Die Bank zum Kurfürst Clemens August, eine national agierende Retail- und Privatkundenbank, ist in einer schwierigen Situation. Die Gewinne sind durch das anhaltende Niedrigzinsumfeld über die letzten Jahre beträchtlich gesunken. Parallel leidet die Bank an einem stetigen Abgang von Kunden. Zusätzlich macht sich der Vorstand Gedanken über die Digitalisierung der Finanzbranche und fragt sich, ob die Bank ausreichend vorbereitet ist. Analysieren Sie die Situation der Bank und entwickeln Sie eine Lösung, um die Gewinnsituation nachhaltig zu verbessern. Berücksichtigen Sie dabei die Bedenken des Vorstandes in Bezug auf die Digitalisierung.
GreenLife Bank expands into Asia (McKinsey 2nd round)
Our client is Green Life, a digital challenger bank based in Europe. The bank operates solely online and offers its clients a variety of current accounts, insurance, and financial products. Green Life currently operates in 10 different EU countries and employs approximately 500 people. Due to its impressive regional growth, which amounted to €200m in profits last year, the company has recently considered expanding into Asia and introducing a new customer service training programme. This programme will be offered to new customer service representatives in the Asian division of the bank, but will also be expanded to Europe to upskill and retrain our existing staff. The client has requested your assistance in implementing this project. The senior project manager will be your primary point of contact throughout the engagement.
Digital Lab at LETA Bank (McK/BCG Digital)
Let’s assume our client is LETA Bank, a large Central European bank with around 3M customers and within the top five banks in the mid-sized European country where it is operating. In a recent benchmarking exercise led by the European banking group that owns the bank, LETA Bank appears to be underperforming relative to competitors in terms of its personal loan sales. Our objective is to support LETA Bank in identifying the root cause of its underperformance and to develop a strategy for addressing it. The bank recently hired a new CTO who is excited about working with us and whose hypothesis is that the bank is currently lagging behind in terms of its digital assets and products, which makes it fall short of customer expectations, thus leading to lower sales across its product groups and especially in its most popular lending product – the personal loans.
Powered Wheelchairs
We have been hired by the CEO of Comfort Chairs, a company that manufactures complex powered wheelchairs. Comfort Chairs has headquarters in Sweden with manufacturing in Sweden and sales all over Europe. The company enjoys a strong market position and is known for being a pioneer in its industry. It was recently acquired by a leading global private equity firm that is interested in driving the international growth of Comfort Chairs. Especially, the US market looks very interesting.The CEO has hired you to help him with two things:1. Determine the size and the growth of the US market for complex powered wheelchairs.2. Analyze whether entering the US market is attractive.
Chip equity
Unser Klient ist Chip’n‘Chip, eine Holding für Unternehmen aus dem Elektronikbereich. Sie möchten in OnBoard, ein Platinen Hersteller, investieren und fragen, ob es eine gute Investition ist. Wie würdest Du ihnen helfen?
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Nutripremium
Nutripremium ist ein sehr bekanntes Unternehmen für hochwertige Nahrungsergänzungsmittel in Europa (1 Milliarde Euro Umsatz letztes Jahr). Es stammt aus Spanien und hat nicht nur dort einen sehr hohen Marktanteil, sondern auch in Portugal, Frankreich, Italien und Deutschland.Nutripremium hat zwei Hauptproduktlinien: einmal Vitamin-Supplements für schwangere Frauen und die andere Linie konzentriert sich auf Nahrungsmittel zur Entwässerung und Vitaminpillen für kranke Patienten (mit Diabetes oder Krebs).Der CEO von Nutripremium denkt, dass der Markt in Europa langsam gesättigt ist und möchte von Dir, dass Du den chinesischen Markt analysierst.Welches sind die Hauptbereiche, die Du untersuchen würdest, um festzustellen, ob es eine gute Idee ist?
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