Some ways to think/brainstorm of possibilities include:
Volume Down: Competition reduced prices or improved their product (outcompeting you), competition just launched effective marketing, regulation has slowed you down, economic decline, environmental disaster, tarrifs, suppliers disrupting your production, your product no longer applies to the customer (i.e. decline has been happening for a while)...and so on and so forth...
Price Down: We're in a price war, costs have gone down so we're realising this, regulation has created a price cap, we ran a discount program
Variable Costs Up: Raw materials costing more, inefficient contracts, ageing workforce, deteriorating workforce, regulations, quality control
Fixed Costs Up: Recent large investments
Some ways to think/brainstorm of possibilities include:
Volume Down: Competition reduced prices or improved their product (outcompeting you), competition just launched effective marketing, regulation has slowed you down, economic decline, environmental disaster, tarrifs, suppliers disrupting your production, your product no longer applies to the customer (i.e. decline has been happening for a while)...and so on and so forth...
Price Down: We're in a price war, costs have gone down so we're realising this, regulation has created a price cap, we ran a discount program
Variable Costs Up: Raw materials costing more, inefficient contracts, ageing workforce, deteriorating workforce, regulations, quality control
Fixed Costs Up: Recent large investments