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I need help laying out an approach for the following case: "Should Dunkin Donuts open in Jordan's Queen Alia Airport?"

Anonymous A asked on Feb 17, 2019 - 2 answers
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Vlad
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replied on Feb 18, 2019
McKinsey / Accenture / Got all BIG3 offers / More than 300 real MBB cases / Harvard Business School
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Also, I believe it's impossible to give you good help without knowing what's the objective of Dunkin Donuts. Is it profitability? NPV? ROI? Revenues? You should ask the clarifying questions first before making a structure

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Vlad
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replied on Feb 18, 2019
McKinsey / Accenture / Got all BIG3 offers / More than 300 real MBB cases / Harvard Business School
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So what's your approach? Happy to give the feedback

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