Has anyone done the Mercado Reforma case from Darden 2021 and have any idea how you would lay out a structure / framework to tackle the question?

Can you specify your concern in the case solution?

The case-writer wants you to move away from standard framework approach and instead work on a project-plan style approach. An approach is not really a framework - but that is the requirement in this case (by the case writer). In which case, the project plan has to range from ideation to research, MVP prototype, market-testing, and production launch. No other way in life to do a project except with that approach.

If you wish to create a framework regardless - then the key question in the case is around decision making parameters for the opportunity - so you can structure it accordingly.

Happy to discuss the case further with you and work it through over a session.

Shivaan, 

Could you provide more context as to what you find challenging? Also, feel free to provide a sample structure yourself. 

This way we can be more tailored with our answers and hopefully more helpful.

Best,
Cristian

Hi Shivaan,

What exactly is the problem you are facing? How should the case study be structured as a whole? If I know more precisely what it is about, I will be happy to help you.

Best,

Hagen

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That  is not a strategy case. It's a case for IDEO, a design thinking consulting firm. As such, it uses a different approach to cases and business problems in general. 

If you are preparing to strategy consulting, you should skip that case.