Hi Hugo,
This is an incredibly broad question!
I'd actually be surprised if this specific question is asked.
Rather, the partner will like either ask a) What are your views on x trend's impact on the sector or b) what are the largest/most impactful trends?
The other problem is TMT is a huge grouping. We don't really think this way anymore (it's just convenient to have this grouping). You're talking telecommunications (phone companies), media (shows, movies, streaming services), AND tech (google, facebook, apple). You've got to seperate these out when talking about them (and, again, I can't see a Partner just grouping these 3 together in a question)
The obvious trends are:
Technology
- Antitrust
- Data analytics
- Economies of scale
- AI
- VR/AR
- Autonomous operations
- WFH
- Data protection and privacy
- Cybersecurity (related)
Telecommunications
- WFH
- Politicization
- Data protection and privacy
- Cybersecurity (related)
Media
- Streaming
- User data/Data analytics
- 5g
- Disney+
- Network effect
- Data protection and privacy
- Cybersecurity (related)
This is just off the top of my head. You need to 1) Extensively read BCG/Mckinsey insights as well as the publications of the company at which you're interviewing, and 2) Hire a coach to really talk through these topics.
Good luck!
Thanks Ian, what would be your approach to answer this question, would you share the trends you like first and then rationale?
And how would you approach if he asks for a specific trend for a specific industry?
Hi Hugo, too many scenarios here (which I think you're overthinking). Happy to have a session to actually talk through how to 1) Just literally think about these industries/trends and 2) How to respond/react dynamically to ANY question he asks. Pretty impossible to type everything here!