Hello Everyon,
i am looking into the revenue growth cases and I would like to ask you if you have an objective driven framework on the factors that you would assess if your revenues are falling or are being stagnant.
I was thinking the following:
external
Market: Is the market growing, market segmentation (size and growth), competitive landscape ( Ms and growth of competitors), Consumer trends
Internal
Financial Analysis: Revenue streams (size and growth) segmentation per product, geography, customer, Pricing strategy, Product mix
Our company: Product portofolio, Key strengths
what do you think?