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Margin question

Incos Pens
Neue Antwort am 30. Aug. 2021
1 Antwort
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Anonym A fragte am 29. Aug. 2021

Hi, 

Why are we considering only 10% margin and not 30% of gross profit margin?

Thanks

 

(editiert)

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Ian
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antwortete am 30. Aug. 2021
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate

As the case states: “Margins after marketing expenses are on average 10%.” So, we need to consider this in our calcs.

Make sense? Or are you confused as to why we're including marketing expenses in the first place?

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Anonym A am 30. Aug. 2021

I am confused about why they only apply 10% margin and they do not apply 30% as well. Shouldn't it be revenues*30%*10%? Many thanks

Ian

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