Hi all, so basically its a market entery case and here is my structure :
1- Market: - Market size? -Growth/ Trend?
2- Competition: - Who? - Their shares? - Advantages they have over us
3- Customers: -Who are we targeting? - Will we meet their needs? ( should I add customers within the market bucket instead of being a separate bucket?"
4- Profits: - Investment cost - Running cost -Revenue (should I calculate here payback period or profits are enough?"
please share feedback on my structure, I feel its a bit general and it needs to be more customized yet I don't know how can I do that. Also, are there any more buckets I should consider and add it to my structure or remove some?
Thank you all in advance!!!!