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Which one is recommended: Economist vs. Bloomberg?

Hi all, I am starting my position in consulting soon. As a result, I want to strengthen my business acumen and also develop the habit of reading. 

Would you recommend "Economist", or "Bloomberg"? Economist seems to be more view-based but focuses more on social & politics, whereas Bloomberg seems to be more fact-based but purely focuses on business. I've seen some coaches on this website advocating Economist, and their analysis & charts seem well-crafted. However, I feel that it is focusing too much on non-business topics.

With my objective of improving "business acumen", I am wondering whether Bloomberg seems to be a better choice for me?

Appreciate your suggestions and advice.

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Profilbild von Hagen
Hagen
Coach
bearbeitet am 19. Sept. 2024
Globally top-ranked MBB coach | >95% success rate | 9+ years consulting, interviewing and coaching experience

Hi there,

First of all, congratulations on your upcoming consulting career start!

I would be happy to share my thoughts on your question:

  • Is this endeavor just for your upcoming consultant role or for yourself?
  • If it's the former, I would highly advise you not to worry. All major consulting firms will provide you with excellent onboarding and training that will prepare you for everything you need to know.
  • In the latter case, I would advise you to try both and choose the one you enjoy more.

You can find more on this topic here: Speed reading techniques.

If you would like a more detailed discussion on how to best prepare for your upcoming consulting career start, please don't hesitate to contact me directly.

Best,

Hagen

Profilbild von Alessa
Alessa
Coach
am 18. Sept. 2024
MBB Expert | Ex-McKinsey | Ex-BCG | Ex-Roland Berger

Hey! 

Interesting question! I would recommend the following: 

To strengthen business acumen, Bloomberg might be a better choice since it focuses heavily on business, markets, and finance, offering real-time, fact-based insights.

However, The Economist is also valuable for a broader understanding of global trends, politics, and economics, which are important for consulting.

If you aim to improve business knowledge, start with Bloomberg, but complement it with The Economist for a well-rounded perspective.

Best, 

Alessa

Profilbild von Florian
Florian
Coach
am 19. Sept. 2024
1500 5-star reviews across platforms | 700+ offers | Highest-rated case book on Amazon | Uni lecturer in US, Asia, EU

Hi there,

I would approach this from two angles:

  1. What are you more interested in personally? If you want to create a habit, you should at least enjoy it somewhat
  2. Business sense is important but what's arguable more important is to be a well-informed and well-rounded character, hence the Economist might be the better choice because of its broader coverage

Cheers,

Florian

Profilbild von Pedro
Pedro
Coach
am 29. Sept. 2024
BAIN | EY-P | Most Senior Coach @ Preplounge | Former Principal | FIT & PEI Expert

For macro or geopolitical, The Economist is better.

For business, Bloomberg.

Profilbild von Benjamin
am 28. Feb. 2025
Ex-BCG Principal | 8+ years consulting experience in SEA | BCG top interviewer & top performer

Actually, I would read both. Read both and apply critical thinking to both. That's more important than just going through the articles without some deliberate effort.