Based on both the sound of this role as well as interviews I have done for other data-based companies, the answer is yes and no.
Here is what is likely and you should prepare for:
- You will still have an objective / target
- You will still need to structure your thoughts and have a framework/approach
- You will still get a lot of information you need to parse through
- You will still need to be able to brainstorm
- You will still need to have sound business acumend and judgement
- You will still have limited time
You need to be able to analyze data. Most of the interviews I have had like this (and coached candidates on) involved a dataset that I either had to pull from a SQL database or that was existing in 1-2 excel files.
Then, based on the prompt, I/they had to be ruthlessly effective in figuring out what quick data analysis was needed (key word here: needed), and did that and only that.
Then, I/they had to turn it into a consultant-like presentation with the key points and charts/graphs I/they had created support those insights.