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Anonymous A
on Dec 13, 2020
Global
Question about

How do you know what factors to look for? Why product distribution and purchasing?

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Ian
Coach
on Dec 13, 2020
Top US BCG / MBB Coach - 5,000 sessions |Tech, Platinion, Big 4 | 9/9 personal interviews passed | 95% candidate success

In the initial prompt you are told "Combined with a significant increase in shipping costs, this led to a negative result for the first time"...and " Against the background of expected stagnating sales for the current financial year"

It's very important to listen carefully to the prompt for clues like this!

Clara
Coach
on Dec 14, 2020
McKinsey | Awarded professor at Master in Management @ IE | MBA at MIT |+180 students coached | Integrated FIT Guide aut

Hello there!

Totally agree with Ian, it´s listed in the prompt ;)

Best practice is to take notes of the different keywords you find as you read the prompt. If you do this, those would have been in there, "identified" alrady. 

Hope it helps!

Cheers,

Clara

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