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Deleted
on Jul 02, 2019
Global
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Market Sizing for Cars

How would you estimate the number of cars in a city, not counting domestically owned cars?

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Top answer
Vlad
Coach
edited on Jul 02, 2019
McKinsey / Accenture Alum / Got all BIG3 offers / Harvard Business School

Hi,

Depending on how well you know the city you can:

  1. Split the city area into avg blocks
  2. Segment blocks into highly / med / low traffic and make the assumptions about the # of cars per block (You can take peak hours)
  3. Assume certain % of cars that are still in the garage during peak hours

Alternatively, you can try to estimate the garage and parking space

Best

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1 comment
Deleted user
on Jul 02, 2019
Hi Vlad, thank you for your reply. I think my question was seeking to estimate the number of cars not owned for personal use, which might include company cars, cars owned by taxi companies, etc
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