Consulting Q&A - Stelle Fragen rund um Deine Karriere

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Brainstorming - prioritisation vs creativity

brainstorming brainstorming questions Case Interview
Neueste Antwort am 31. Okt. 2023
Die beste Antwort (am 10. Feb. 2021) ist von:
Cagatay
Experte
Consultant at Bain & Company | Passed >15 MBB interviews as a candidate and had multiple MBB offers
Cagatay
Experte
gab die beste Antwort am 10. Feb. 2021
Consultant at Bain & Company | Passed >15 MBB interviews as a candidate and had multiple MBB offers
Hi, I would recommend following a step-by-step approach to impress the interviewer without knowing their intention to ask this brainstorming question. Sometimes the interviewers want to evaluate your creativity, somet ... (ganze Antwort lesen)
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Brainstorming vs Brainsteering

brainstorming McKinsey
Neueste Antwort am 31. Okt. 2023
Die beste Antwort (am 6. Jan. 2020) ist von:
Clara
Experte
McKinsey | Awarded professor at Master in Management @ IE | MBA at MIT |+180 students coached | Integrated FIT Guide aut
Clara
Experte
gab die beste Antwort am 6. Jan. 2020
McKinsey | Awarded professor at Master in Management @ IE | MBA at MIT |+180 students coached | Integrated FIT Guide aut
Hello! Indeed both of them are used, just at different stages/seniorities during the engagements. When you do LOPs (letter of proposal, so the docs you do to sell an engagement to a client) and present it, it´s whe ... (ganze Antwort lesen)
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Can you tell me about some good frameworks for brainstorming that can apply to different types of cases?

brainstorming brainstorming questions Interviewer-led mckinsey style
Neueste Antwort am 31. Okt. 2023
Die beste Antwort (am 10. Aug. 2018) ist von:
Dorothea
Experte
Ex-Oliver Wyman with 100% interview success rate - specialized in female career coaching
Dorothea
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gab die beste Antwort am 10. Aug. 2018
Ex-Oliver Wyman with 100% interview success rate - specialized in female career coaching
Hi Kay, hope this finds you well. There is indeed no one size fits all approach, but certain frameworks may be good as a first starting point: Internal / external = used for market entry (internal - capabi ... (ganze Antwort lesen)
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Clarifying question during brainstorming

brainstorming
Neueste Antwort am 31. Okt. 2023
Die beste Antwort (am 26. Juli 2021) ist von:
Florian
Experte
Highest-rated McKinsey coach (ratings, offers, sessions) | 500+ offers | Author of The 1% & Consulting Career Secrets
Florian
Experte
gab die beste Antwort am 26. Juli 2021
Highest-rated McKinsey coach (ratings, offers, sessions) | 500+ offers | Author of The 1% & Consulting Career Secrets
Hey there, There is a simple rule: Always ask questions whenever you feel it would improve the quality of your outcome / answers. So, yes - go ahead! :-) Cheers, Florian
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How much time should I take when it comes to a brainstorming question?

brainstorming
Neueste Antwort am 31. Okt. 2023
Die beste Antwort (am 30. Jan. 2022) ist von:
Francesco
Experte
#1 Coach for Sessions (4.000+) | 1.500+ 5-Star Reviews | Proven Success (➡ InterviewOffers.com) | Ex BCG | 10Y+ Coaching
Francesco
Experte
gab die beste Antwort am 30. Jan. 2022
#1 Coach for Sessions (4.000+) | 1.500+ 5-Star Reviews | Proven Success (➡ InterviewOffers.com) | Ex BCG | 10Y+ Coaching
Hi there, It depends on the question, but in general I would keep the following as a benchmark to write down a structure / brainstorm: Initial structure: 1-2 minutes Brainstorming during the case: 30 seconds - 1 minute ... (ganze Antwort lesen)
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Brainstorming structure McK vs Bain/BCG

brainstorming
Neueste Antwort am 31. Okt. 2023
Die beste Antwort (am 26. Juli 2021) ist von:
Florian
Experte
Highest-rated McKinsey coach (ratings, offers, sessions) | 500+ offers | Author of The 1% & Consulting Career Secrets
Florian
Experte
gab die beste Antwort am 26. Juli 2021
Highest-rated McKinsey coach (ratings, offers, sessions) | 500+ offers | Author of The 1% & Consulting Career Secrets
Hey there,    At the core, McKinsey wants to see creative ideas communicated in a structured manner, the more exhaustive the better. Your goal should be to come up with a tailored and creative answer that fits t ... (ganze Antwort lesen)
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Brainstorming McK - how can you optimize store format?

brainstorming
Neueste Antwort am 31. Okt. 2023
Die beste Antwort (am 17. Okt. 2021) ist von:
Mariam
Experte
Ex-Bain | ~5 years of consulting experience in the Middle East (UAE) | 4 years of candidate coaching with Bain
Mariam
Experte
gab die beste Antwort am 17. Okt. 2021
Ex-Bain | ~5 years of consulting experience in the Middle East (UAE) | 4 years of candidate coaching with Bain
I would break it down into 2 1) what is meant by store format and its components:→ store size (i.e. hypermarket vs supermarket vs small mart vs booth)-→ store look and feel (store inside design, lighting, how modern it ... (ganze Antwort lesen)
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Brainstorming - number of buckets needed

brainstorming
Neueste Antwort am 31. Okt. 2023
Die beste Antwort (am 6. Sept. 2021) ist von:
Mariam
Experte
Ex-Bain | ~5 years of consulting experience in the Middle East (UAE) | 4 years of candidate coaching with Bain
Mariam
Experte
gab die beste Antwort am 6. Sept. 2021
Ex-Bain | ~5 years of consulting experience in the Middle East (UAE) | 4 years of candidate coaching with Bain
Hello, In general, there is no “right” number of buckets. It is better to have 2 great buckets rather than have a 3rd weak/ far fetched one for the sake of adding an additional bucket.. However, the more relevant aspect ... (ganze Antwort lesen)
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Struggling with recall in framework and brainstorm structuring

brainstorming Framework
Neueste Antwort am 30. Sept. 2023
Die beste Antwort (am 30. Sept. 2023) ist von:
Frederic
Experte
ex Jr. Partner McKinsey |Senior Interviewer| Real Feedback & Free Homework between sessions|Harvard Coach|10+ Experience
Frederic
Experte
gab die beste Antwort am 30. Sept. 2023
ex Jr. Partner McKinsey |Senior Interviewer| Real Feedback & Free Homework between sessions|Harvard Coach|10+ Experience
Hey! I completely understand your concern, and it's not uncommon for aspiring consultants to face this challenge when preparing for case interviews. Building a robust framework and generating insightful ideas during a l ... (ganze Antwort lesen)
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How to brainstorm instantly?

brainstorming
Neueste Antwort am 16. Sept. 2023
Die beste Antwort (am 14. Sept. 2023) ist von:
Ian
Experte
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Ian
Experte
gab die beste Antwort am 14. Sept. 2023
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Hi there, The short answer is practice, practice, practice. At this stage, I can brainstorm pretty much anything off the cuff. However, years ago I simply could not. The more I've done it, the better I've gotten! Additi ... (ganze Antwort lesen)
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am 16. Sept. 2023 am 16. Sept. 2023
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Frustration! HELP

brainstorming Case structure and frameworks creativity issue tree MECE Structure
Neueste Antwort am 1. Feb. 2023
Die beste Antwort (am 30. Jan. 2023) ist von:
Ian
Experte
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Ian
Experte
gab die beste Antwort am 30. Jan. 2023
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Hi there, Quite honestly you and I should have an intro call. I specialize in the mindset shift required to learn how to framework. I can't talk about my techniques here (for obvious reasons), but I have a tried, tested ... (ganze Antwort lesen)
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How to structure a brainstorming case?

brainstorming logistics McKinsey Structure
Neueste Antwort am 30. Aug. 2022
Die beste Antwort (am 14. Sept. 2018) ist von:
Benjamin
Experte
ex-Manager - Natural and challenging teacher - Taylor case solving, no framework
Benjamin
Experte
gab die beste Antwort am 14. Sept. 2018
ex-Manager - Natural and challenging teacher - Taylor case solving, no framework
Hi Serdar, On this topic, I would structure my brainstorming along the value chain of logistics. And for each bloc try to identify what type of trend could impact the future. So breaking down the "european logstics se ... (ganze Antwort lesen)
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When to ask which questions: Which questions do you ask before you come up with a structure and which do you ask after?

asking questions brainstorming brainstorming questions Case Interview case study Clarifying questions Interview issue tree MBB order of operations preparation rule of thumb Structure
Neueste Antwort am 30. Aug. 2022
Die beste Antwort (am 7. März 2017) ist von:
Vlad
Experte
McKinsey / Accenture Alum / Got all BIG3 offers / Harvard Business School
Vlad
Experte
gab die beste Antwort am 7. März 2017
McKinsey / Accenture Alum / Got all BIG3 offers / Harvard Business School
Pre-structure questions 1) Clarify the business model. Even if you think you understand it, try to repeat it to make sure that you understand in correctly. 2) Clarify the objective. Here make sure that your goal is: ... (ganze Antwort lesen)
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Going to McK 2nd round - Exp hire

brainstorming creativity Experienced Hire McKinsey McKinsey 2nd Round
Neueste Antwort am 6. Juli 2022
Die beste Antwort (am 5. Juli 2022) ist von:
Moritz
Experte
ex-McKinsey EM & Interviewer | 7/8 offer rate for 4+ sessions | 90min sessions with FREE exercises & videos
Moritz
Experte
gab die beste Antwort am 5. Juli 2022
ex-McKinsey EM & Interviewer | 7/8 offer rate for 4+ sessions | 90min sessions with FREE exercises & videos
Hi there, Well done on clearing the 1st round! Feedback 1 & 2 are essentially the same i.e. you need to work on your analytical skills, which refers to your ability to identify a long list of relevant and creative d ... (ganze Antwort lesen)
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am 6. Juli 2022 am 6. Juli 2022
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What are some 'creative' ways to increase topline revenue?

Bain & Company BCG brainstorming brainstorming questions calculation Case Interview McKinsey profitability revenue
Neueste Antwort am 4. Juli 2022
Die beste Antwort (am 1. Juli 2022) ist von:
Florian
Experte
Highest-rated McKinsey coach (ratings, offers, sessions) | 500+ offers | Author of The 1% & Consulting Career Secrets
Florian
Experte
gab die beste Antwort am 1. Juli 2022
Highest-rated McKinsey coach (ratings, offers, sessions) | 500+ offers | Author of The 1% & Consulting Career Secrets
Hey there, Good question! The creative aspect is super important for McKinsey brainstorming questions. The quality of your answer depends on if you cover the issue broadly at the top-level (exhaustive) and add the neede ... (ganze Antwort lesen)
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am 4. Juli 2022 am 4. Juli 2022
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Ask for time for brainstorm and chart reading

brainstorming interpreting charts
Neueste Antwort am 8. Apr. 2022
Die beste Antwort (am 8. Apr. 2022) ist von:
Moritz
Experte
ex-McKinsey EM & Interviewer | 7/8 offer rate for 4+ sessions | 90min sessions with FREE exercises & videos
Moritz
Experte
gab die beste Antwort am 8. Apr. 2022
ex-McKinsey EM & Interviewer | 7/8 offer rate for 4+ sessions | 90min sessions with FREE exercises & videos
From my perspective, taking time to think and organize a response is essential in many situations. This applies to charts and other situations you'll encounter throughout case interviews. However, you can't always expec ... (ganze Antwort lesen)
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am 8. Apr. 2022 am 8. Apr. 2022
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Brainstorming new market

brainstorming
Neueste Antwort am 15. Juli 2021
Die beste Antwort (am 15. Juli 2021) ist von:
Ian
Experte
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Ian
Experte
gab die beste Antwort am 15. Juli 2021
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Hi there, It really depends on the case and how it's worded. If the case says "We're entering Germany and need to increase profits there", I wouldn't go outside of that directive (i.e. don't "panic" and ignore the que ... (ganze Antwort lesen)
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am 15. Juli 2021 am 15. Juli 2021
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Brainstorming decreasing costs

brainstorming
Frage bearbeitet am 3. Juli 2021
Die beste Antwort (am 3. Juli 2021) ist von:
Ian
Experte
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Ian
Experte
gab die beste Antwort am 3. Juli 2021
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Hi there, FC and VC is a pretty elementary way of doing it and it doesn't do anything to "impress" the interviewer. industry/business context, the company context, and the situationally/problem context. Only then can ... (ganze Antwort lesen)
2
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am 3. Juli 2021 am 3. Juli 2021
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The “what else” question

brainstorming
Neueste Antwort am 3. Juli 2021
Die beste Antwort (am 3. Juli 2021) ist von:
Florian
Experte
Highest-rated McKinsey coach (ratings, offers, sessions) | 500+ offers | Author of The 1% & Consulting Career Secrets
Florian
Experte
gab die beste Antwort am 3. Juli 2021
Highest-rated McKinsey coach (ratings, offers, sessions) | 500+ offers | Author of The 1% & Consulting Career Secrets
Hey there, There is no single correct idea the interviewer is looking for in such cases but rather they are not satisfied with either your breadth depth insightfulness of you answer, or all points together  ... (ganze Antwort lesen)
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am 3. Juli 2021 am 3. Juli 2021
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Brainstorming price increase impact on customer loyalty

brainstorming
Neueste Antwort am 27. Juni 2021
Die beste Antwort (am 17. Juni 2021) ist von:
Ian
Experte
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Ian
Experte
gab die beste Antwort am 17. Juni 2021
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Hi there, You have a few options: Explain reasoning for increased prices (i.e. increased outputs, carbon taxing, etc.) - reassure it is not for higher margins but to maintain margins...highlight this is out of the ... (ganze Antwort lesen)
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am 27. Juni 2021 am 27. Juni 2021
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