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Anonymous A
on May 28, 2025
DACH
I want to receive updates regarding this question via email.

Strategy& or BCG Platinion?

Strategy& Digital Technology and BCG platinion, which one is better considering reputation, exit, etc.?

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Alessa
Coach
on May 28, 2025
xMcKinsey & Company | xBCG | xRB | >400 coachings | feel free to schedule an intro call for free

Hey there :)

Between Strategy& Digital Tech and BCG Platinion, the choice really depends on your goals. In terms of overall brand and exit opportunities, Strategy& generally has the stronger name, especially outside of tech-focused circles, simply because it’s part of the broader strategy consulting world. That can help more for exits into top-tier MBA programs, PE/VC, or general management roles.

BCG Platinion is more specialized and has a very strong reputation within the tech/digital architecture space. So if you're sure you want to stay close to tech, digital transformation, or CTO-type exit paths, it can be a great platform. But it’s often seen a bit apart from BCG core, which might matter for long-term trajectory or broader strategy exposure.

So: if you want broader doors open, Strategy& might edge out. If you’re tech-driven and want deep expertise in that world, Platinion is strong. Always worth thinking about the actual type of work you enjoy too :)

best,
Alessa :)

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Anonymous B
on May 28, 2025

The two companies have a different target audience. Strategy&, like the core MBB brands, focuses mainly on strategic initiatives (not excl. PMO work though). Whereas Platinion is closer to IT Implementation (Target Operating Model, Enterprise Architecture, etc.). Choose whichever type of work interests you more. If you are worried about the DTS alignment at Strategy&, I recommend that you ask your recruiter to change it in the contract to "Corporate & Business Strategy". DTS alignment just means that you will be preferably staffed on strategy projects with an IT-context. 

Compensation as far as I know in D is quite considerably higher at Strategy&. Entry 100k, after 2 years 145k and after 4 years 200k. Don't think Platinion pays as much, given that the MBBs even pay slightly below that.

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Mihir
Coach
edited on May 27, 2025
McKinsey Associate Partner and interviewer | Bulletproof MBB prep

Both good options, but BCG Platinion carries the BCG brand name, which is more prestigious.

However, do consider where you'd rather work for the next few years. Prestige and theoretical exits are part of the equation, but so is your sense of personal fulfilment :)

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Deleted user
Coach
on May 28, 2025
BCG Platinion carries the name but it is not BCG and in all fairness they will not get the type of engagements and exposure to C-suite stakeholders like BCG. Go with whichever team you had the best connection in the interview process!
Cristian
Coach
on Jun 19, 2025
#1 Rated McKinsey Coach | Top MBB Coach | Verifiable success rates

BCG Platinion, most would argue. 

And that's both because of the BCG badge, but also because the technology, investment and clients that Platinion has been working with. 

This is, however, a great coffee chat question. Feel free to reach out to consultants who work in these firms and have a discussion with them. I explain in this article how to do it:

  • Expert Guide: How To Handle Networking Calls and Get Referrals

It's likely you'll walk away with lots of useful things from these conversations. 


Best,
Cristian

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Benjamin
Coach
on May 28, 2025
Ex-BCG Principal | 8+ years consulting experience in SEA | BCG top interviewer & top performer

Between these 2 i would say BCG.

If it were between Accenture and BCG however, it might be a different story.

All the best!

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Ihssane
Coach
on May 28, 2025
McKinsey manager | -50% off first session | 7+ years in consulting| Case & Fit Interview Coach | Free intro session

The answer should be pretty easy, because the 2 are very different in terms of what they do. Do you want to excusively work (and have an exit) in Tech / digital projects (Mainly implementation, as BCG Digital does the strategy part), or do you want to work on general strategy projects ? As these 2 are quite different in terms on projects and exits, your decision should be quite straightforward. In terms of brand name, I don't think one is clearly better than the other, because each operate in a different "market". 

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