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Hey, I'm going to have an interview with EYP and was wondering if you have any advice for EYP specifically? Should I expect a market sizing case or more about a strategy case? Thank you very much!
Based on my knowledge from friends that have interviewed with EYP, the case session differs among interviewees, however is most likely a real-world strategy case. Market sizing might be part of the case as a whole. See below some examples of problem statements EYP uses (based on online research:
Example #1: A global technology company is considering entering the electric scooter sharing market in a major city. Identify key factors to consider, such as regulatory requirements, competition, target audience, and potential risks and benefits. Provide recommendations for the client's market entry approach.
Example #2: A retail chain is experiencing declining profits over the last year. Identify the main reasons for the decline and propose actionable steps to improve profitability.
Example #3: A pharmaceutical company is considering acquiring a smaller biotech firm. Assess the viability of the M&A opportunity. Recommend whether the client should proceed with the acquisition or not.
Example #4: A leading fast-food chain wants to expand its presence in international markets. Recommend specific regions or countries for market entry and outline a step-by-step plan to enter and establish a successful presence in those markets.
Example #5: A tech startup has developed a new smart home device and wants to estimate the size of the potential market. Provide a quantitative estimate of the total addressable market (TAM) and discuss the factors influencing market growth for the smart home device.
Example #6: A manufacturing company is facing declining profits and wants to reduce operational costs. Recommend specific cost-cutting measures while considering the potential impact on product quality and customer satisfaction.
Example #7: A leading consumer electronics company is planning to launch a new smartphone in a highly competitive market. Propose a marketing plan, distribution channels, and promotional activities to ensure a successful product launch.
Ex-BCG Principal | 8+ years consulting experience in SEA | BCG top interviewer & top performer
Hi,
Checked with a friend who is currently a Manager at EYP. The interviews are in principle no different from MBB/T2 interviews.
You should focus on your fundamentals → if you have this, then the specific question/interview format really doesn't matter.
Candidates who try and anticipate or predict often don't do well, because it's a statistically higher chance that one or more rounds will have a question that you cannot anticipate and that leads to candidates not actually thinking on the spot and answering the question.
Congratulations on securing an interview with EYP. While I can't provide specific details about the interview process at EYP, I can offer some general advice based on my experience in the consulting industry.
EYP, like other top consulting firms, typically focuses on strategy cases. These cases often involve analyzing complex business problems, developing recommendations, and presenting your findings to the interviewer. It's important to showcase your ability to think critically, structure your thoughts, and communicate your ideas effectively.
While market sizing cases are less common in EYP interviews, it's always a good idea to be prepared for a variety of case types. Familiarize yourself with the fundamentals of market sizing, such as estimating market size, market share, and growth rates. This will help you approach any quantitative questions that may arise during the interview.
In addition to case interviews, EYP may also assess your fit with the firm. Be prepared to discuss your experiences, motivations, and why you are interested in joining EYP specifically. Research the firm thoroughly, including its recent projects, industry focus, and company culture, to demonstrate your genuine interest and alignment with EYP's values.
Lastly, practice, practice, practice! Mock interviews and case-solving sessions with peers or experienced consultants can greatly enhance your performance and confidence during the actual interview.
I wish you the best of luck with your interview at EYP! If you have any further questions or need more specific guidance, feel free to reach out.
If you're applying as a generalist, then you can really expect anything.
In terms of format, based on my recent candidates, you can expect candidate-led cases. But in terms of industry / function, they could be pulled from anywhere.
To validate this, reach out to the recruiter and ask them to give you a bit more detail on the format of the case and whether it will be focused on a specific industry. Most likely they'll say what I said, but it's best to check.
Sharing with you a couple of cases that have detailed interviewer notes. Hopefully, you can take them as a starting point for practice:
Bain | EY-Parthenon | Former Principal | 1.5h session | 30% discount 1st session
I was a head recruiter for Parthenon before. It's a strategy case interview… which means you get a case… and you will get market sizing at some point as well, as you always do in every strategy consulting firm.
Now, here's what I always say about market sizing: this is something you know you are going to get, and that you can prepare for beforehand. There's not reason to not have a great performance on this part of the interview - but you'll need to take the time and effort to prepare well for this.
#1 Coach for Sessions (4.500+) | 1.500+ 5-Star Reviews | Proven Success: ➡ interviewoffers.com | Ex BCG | 10Y+ Coaching
Hi there,
Q: Should I expect a market sizing case or more about a strategy case?
EYP is using both standard cases and market sizing questions. For more detailed answers, I would recommend mentioning the country as there might be differences due to that.
In case you need more help please feel free to PM me, I know 30+ real case questions asked at EYP.
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