Hello guys. I came across the following market sizing question "estimate the number of hotels in a particular country". I do have a good idea on how to go about it, however my question lies in the potential segmentation of tourists. As you know, you need to find the number of hotels room required (demand side) so you would need to know the number of tourists.
You can have external tourists (international) and internal tourists (local), and within each category, you can further break it into business and leisure. Also a vice-versa segmentation would work. So I am slighly counfused on what segmentation could be best here in this case.
Any help would greatly be appreciated. thanks