E.g. addressing a decline in profitability.
The standard issue tree would include revenue and cost, but where would you include an overview of the market/competition/etc.? I usually make a side note but that doesn't make it very MECE - is there a different type of issue tree to use?
I feel like this is such a simple question but can't figure out how to structure this properly.
Hi Sidi, would you communicate the two steps seperately or after the Revenue analys of the numerical drivers, you will look at potential factors that are causing the problem?
Hi Sidi, I have the same question. My understanding is that you first build a driver tree for the 1st step to identify the numerical drivers. At this point, there are no qualitative elements in your framework. Let's say we did some math and understood that the problem is customer base shrinkage. After identifying the problem, you ask the interviewer to give you some additional time to further build upon the initial framework by incorporating qualitative elements related to customer base shrinkage. If I understood your approach correctly, wouldn't the interviewer think that the initial framework is not complete? In other words, we don't show the interviewer a complete framework at the beginning. This is more efficient as you said, but it does not show an end-to-end solution to the problem at the beginning of the case.
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