Estimating the Total Addressable Market (TAM) for AI in North America can be a challenging task, but with a structured approach, you can provide a thoughtful estimate. Here's a suggested framework to tackle this question:
Define the market: Start by defining the scope of the market. In this case, it would be AI technologies and solutions in North America.
Identify relevant segments: Break down the market into different segments based on industry verticals, such as healthcare, finance, retail, etc. This will help you capture the diversity of AI applications.
Gather data: Collect data from various sources, such as industry reports, market research, and expert opinions. Look for information on the adoption rate of AI in different sectors, the size of the industries, and any specific trends or drivers influencing AI adoption.
Calculate market size: Use the data collected to estimate the market size for each segment. This can be done by multiplying the number of potential customers in each segment by the average revenue per customer.
Consider future growth: Take into account the expected growth rate of AI adoption in North America. This can be influenced by factors like technological advancements, regulatory changes, and market trends.
Validate your estimate: Cross-check your estimate with industry benchmarks or other reliable sources to ensure its reasonableness.
Remember, the key is to demonstrate a structured and logical approach to estimating the TAM. It's also important to communicate your assumptions clearly and justify them based on the available information. Good luck with your final round!