Fit Question - Why BCG?

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New answer on Aug 31, 2021
12 Answers
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Anonymous B asked on Aug 11, 2021

Hi everyone,

I am preparing for the fit portion of the case interview.

May I know what makes BCG stand out compared to the rest of the firms out there?

What would make a bad, good and great answer to this question?

Thanks!

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Ian
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replied on Aug 11, 2021
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate

Hi there,

Why x company

  • Start with a "mini" why consulting
  • Then have 2-3 reasons why x company is your target
  • Every "reason" needs to incorporate 1) That you know they value x 2) That you not only value x but have exhibited it and done it in the past
  • Be very very mindful of what they want you to want

Why BCG Specifically

People - Out of the box thinkers, creative, quirky, humble, kind, “nerdy”

Thought leaders - BCG Insights publications. Showcase speaking. Pushing the envelope on thinking

Mentorship - Assigned a staffing manager, a career development advisory, culture of supporting/help

Career Development - BCG Labs, continuous feedback, formal review every 6 months AND at the end of each project

Exposure - Generalist model, wide variety of projects

Home-office model - Ability to connect with local office/culture, but still travel

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Anonymous B on Aug 11, 2021

Good stuff, thanks Ian

Florian
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replied on Aug 12, 2021
Highest-rated McKinsey coach (ratings, offers, sessions) | 500+ offers | Author of The 1% & Consulting Career Secrets

Hey there,

Ian said it best. The only thing I would add it is to namedrop and mention some people you met that work at BCG.

Can be former uni colleagues or work peers, people you met on recruiting events, etc.

Showcase how your discussions with them have strengthened your motivation to work at BCG.

Most importantly, the answer should be authentic!

Cheers,

Florian

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Sofia
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replied on Aug 12, 2021
Top-Ranked Coach on PrepLounge for 3 years| McKinsey San Francisco | Harvard graduate | 6+ years of coaching

Hello,

It looks like you got some great advice on this already, but the only thing I would add is that you could try to mention some details from conversations you've had with current BCG consultants during your networking (i.e. try to name-drop, but in an effective way). For instance, if you had a conversation with a partner about an industry you are particularly excited to consult for, you could mention some highlights from that conversation, explaining why that makes you interested in joining BCG.

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Agrim
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replied on Aug 11, 2021
BCG Dubai Project Leader | Learn to think like a Consultant | Free personalised prep plan | 6+ years in Consulting

There is no fixed answer to this question.

It depends on your profile, the office locale, and others.

Happy to help you fix this - let me know.

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Anonymous C replied on Aug 11, 2021

"Because I got rejected by McKinsey…"

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Marco-Alexander
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updated an answer on Sep 05, 2021
Former BCG | Case author for efellows book | Experience in 6 consultancies (Stern Stewart, Capgemini, KPMG, VW Con., Hor

(edited)

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Ian gave the best answer

Ian

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