Why is the CPM (9) divided by 1000 here.
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Anonymous A
on Nov 25, 2020
Global
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Total Revenue calculation.
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Top answer
McKinsey / Accenture Alum / Got all BIG3 offers / Harvard Business School
Hi,
I haven't seen the case, but I guess its because CPM is 1 thsd views
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Clara
on Nov 26, 2020
Coach
McKinsey | Awarded professor at Master in Management @ IE | MBA at MIT |+180 students coached | Integrated FIT Guide aut
Hi, which case are you referring to?
Ian
on Nov 26, 2020
Coach
Ex-BCG | NYU Stern | MBB, Tech, & Strategy Coach | 5,000+ Sessions | 500+ Offers | 1,000+ Candidates | 100+ Countries
Hi there,
If it makes you feel any beter, I've looked at this for the better part of 10 minutes and also cannot figur eout why it's divided by 1000!
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