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Why not transfer the integrality of the production to China ?

relocation Roland Berger case: Light on!
New answer on Apr 11, 2022
2 Answers
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Dan asked on Apr 11, 2022

Hi,

Why not transfer the integrality of the production to China?

(edited)

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Moritz
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replied on Apr 11, 2022
ex-McKinsey EM & Interviewer | 7/8 offer rate for 4+ sessions | 90min sessions with FREE exercises & videos

Hi there, feels like there's a reference to a case missing. Let us know so we can help out!

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Dan on Apr 12, 2022

Hi Moritz! Indeed, I was referring to the RB case: Light On!.

Ian
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replied on Apr 11, 2022
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Hi Daniel,

Is there any context you can provide here?

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Dan on Apr 12, 2022

Hi Ian! I was referring to the RB case: Light On ! The solution proposes to open new production facilities in China and in the USA. But why not centralize all the production in China and supply Asia, Europe, and the USA from a unique facility? And instead of building a production facility in the USA, develop distribution channels and supply platforms.

(edited)