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Question to this case

Madflix.com
New answer on Nov 18, 2020
2 Answers
1.3 k Views
Anonymous A asked on Nov 17, 2020

This is kind of a weird case in its calculation. Why does the case focus on calculating the revenue per customer per segment to calculate the gross profit margin if we already have the price per subscription unit sold?

Basically the gross profit margin would be -> "Price Sub Model 1/2/3 - Variable Cost per Rental * Movies Rent"

Am I getting this wrongly?

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Best answer
Ian
Expert
Content Creator
replied on Nov 17, 2020
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate

Hi there,

I'm not sure I entirely follow your question - could you clean it up and articulate a bit more clearly?

To clarify, are you talking about this portion of the case?

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Clara
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replied on Nov 18, 2020
McKinsey | Awarded professor at Master in Management @ IE | MBA at MIT |+180 students coached | Integrated FIT Guide aut

TBH, I agree with u ;)

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Ian gave the best answer

Ian

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