1. (iii) After you have provided the client with an overview of the market potential, he wants to know
how many potential customers use the possibility of mobile payment and what turnover is
attributable to the parking app service. Please calculate the turnover of the parking app.
(?) It seems like a market sizing exercise, but in the solution section there is no explanation of the logic provided, and in addition to that there's a breakdown by year. How forecasted values can be estimated?
2. Could you explain the FCF (direct and indirect) formula?
3. And the approach taken in this case to calculate NPV.
Sorry if those are stupid questions