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Company case by EY-Parthenon

EY-Parthenon Case: Virtual Marketplace

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Case Prompt

A leading online real estate marketplace in Germany – your-new-home.com – is struggling with stagnating sales after many years of high growth rates. In a preliminary project with EY-Parthenon, the market environment has already been examined in detail – competitors, new entrants, customer needs, etc.

As a result, you are asked to identify growth areas and quantify the potential sales uplift for the management.

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Sample Structure

1. Background / Business Model

2. Calculations / Solution

3. Plausibility / Recommendation

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