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Which approach for graph interpretation is best?

Is it best to:

1. Read the graph out loud with the interviewer, then extract conclusions on the fly.

2. Take time to read the graph, write down conclusions, and list them out afterwards.

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Top answer
Pedro
Coach
on Apr 09, 2023
Bain | EY-Parthenon | Former Principal | 1.5h session | 30% discount 1st session

None of the is exactly right. 

The right approach is to START WITH THE MAIN QUESTION. See how the graph impacts the main question or influences the recommendation. This is what Bain calls to be ANSWER FIRST. Only then you go through the insights and observations that support that answer.

Reading the graph out loud is not great. If you were with a client would you do something like that? To read the slide back to the client? Definitely not. Of course if you have doubts in interpretation please clarify them, but other than that don't waste communication time telling the interviewers what they already know.

on Apr 09, 2023
#1 Coach for Sessions (4.500+) | 1.500+ 5-Star Reviews | Proven Success: ➡ interviewoffers.com | Ex BCG | 10Y+ Coaching

Hi there,

Q: Which approach for graph interpretation is best?

I would recommend something different from what you listed. The approach I would suggest is the following:

1. READ THE GRAPH

  • Ask for some time to understand the graph. Usually 30 seconds are enough, but there is no hard rule.
  • Summarize the graph. Read in particular the graph title, the legend, and the footnote. Candidates quite often skip this part and then make mistakes.

2. ANALYZE THE GRAPH AND FIND THE KEY INSIGHTS

  • Repeat the question. Some candidates don’t repeat the question and then answer the wrong one. If you repeat it, you can be sure that you will answer what was asked.
  • Provide an analysis related to the question. Identify the key insights of the graph based on the question. This is the most challenging part of graph analysis to master, as it is different in every chart. You can improve it with drills on your own or with coaching.

3. PROPOSE THE NEXT STEPS

  • State your hypothesis or suggestion on what to do next. Present what should be done next to help further the client to reach the goal.
  • Ask a question/propose an analysis related to what is needed to move forward. This will show you are able to drive the case forward.

Best,

Francesco

Anonymous B
on Apr 09, 2023
I love Francesco's answer and I wanted to say that based on my own experiences in my actual interviews, it was this approach that was best-received and most effective with the interviewers. I would like to be respectful to all opinions and so if I disagree, it is not to be contrarian, but I (as a consultant interviewer myself) find it distracting and unstructured for a candidate to receive a graph/char/exhibit and begin immediately either shooting from the hip of reading the contents of the chart to me. When candidates in interviews do this to me, the feedback I give them is this: clients are not paying us millions of dollars to read information to them that they can read themselves; they are paying us to understand the deeper messages and to advise them on how to exploit them to their advantage.
on Apr 11, 2023
#1 rated McKinsey Coach

Hi there, 

Great question. 

Here are the steps:

1. Read the exhibit with the interviewer without actually reading it. This gives you the chance to get a sense of the exhibit before you even take time to digest it. You can also ask clarifying questions at this point.

2. Ask for time. Take 30-60 seconds. 

3. Aim to come up with 3 insights or so. Each insight basically consist of you pointing at a piece of data, then explaining what that means, then telling the client what they should do as a consequence of this finding. This last part is actually what makes the whole thing an insight. 

4. Once you have a good idea of the 3 insights, get back to the interviewer and present them in a top-down way. 

5. For a distinctive answer, reflect at the end on how these 3 insights tell a story about the client's situation and where they are going. 

6. Suggest next steps (depending on interview type)

Best,

Cristian

Marvin
Coach
on Apr 11, 2023
Former BCG Consultant | Startup Founder | Holistic approach to a successful application - cases & beyond | 10% discount

Hi,

from my experience, the best approach may vary depending on the situation and the preferences of the interviewer. However, both of the approaches you mentioned have their advantages and disadvantages.

Approach 1: Reading the graph out loud with the interviewer and extracting conclusions on the fly can show your ability to think on your feet and work well under pressure. This approach may also demonstrate your ability to engage with the interviewer and collaborate effectively. However, there is a risk of making mistakes or missing important details while trying to come up with conclusions on the fly.

Approach 2: Taking time to read the graph, write down conclusions, and list them out afterwards can help ensure that you don't miss any important details and can provide a more thorough and accurate analysis. This approach also shows your ability to organize your thoughts and communicate them clearly. However, this approach may take longer and may not demonstrate your ability to work well under pressure or collaborate effectively.

Ultimately, the best approach may depend on the specific situation and the preferences of the interviewer. If you're unsure, it may be helpful to ask the interviewer which approach they prefer or to try to strike a balance between the two approaches. For example, you could take a few minutes to analyze the graph and write down some initial conclusions, and then review them out loud with the interviewer to get their feedback and refine your analysis.

/Marvin

Deleted
Coach
edited on Apr 09, 2023
1st&2nd session 33% off|Incoming BCG Consultant ME|President of the Consulting Club|Esade MBA|Offers from McKinsey & BCG

Hello A!

In my opinion, it's always best to start talking right away, especially during an online interview. You don't have to begin with giving insights; just start describing what you see and include your interviewer in your thought process. This can be very helpful, as if you get something wrong, your interviewer has the chance to step in and guide you.

However, if you come across something that's super complicated or overwhelming, it's perfectly fine to ask for a minute to organize your thoughts.

To sum up, it's not a bad thing to ask for some time, but it's definitely a plus if you can manage to dive right in without hesitation.

Best of luck with everything! 

Hagen
Coach
edited on Apr 09, 2023
#1 recommended coach | >95% success rate | 8+ years consulting, 8+ years coaching and 7+ years interviewing experience

Hi there,

I think this is an interesting question that may be relevant for many people. I would be happy to share my thoughts on it:

  • First of all, I think neither of the two approaches described is great. On the one hand, contrary to what other coaches have said, starting to talk right after receiving the exhibit will expose you to the risk of misunderstanding the exhibit for the sake of a few seconds. On the other hand, sharing insights without briefly describing the exhibit beforehand would not be sufficient either.
  • As such, I would highly advise you to 1) ask for a short period of time to analyze the exhibit, 2) potentially ask clarifying questions as soon as they occur, 3) briefly describe the exhibit, 4) share any insights, and 5) potentially propose next steps.

If you would like a more detailed discussion on how to best prepare for your upcoming interviews, please don't hesitate to contact me directly.

Best,

Hagen

Emily
Coach
on Apr 10, 2023
Ex McKinsey EM & interviewer (5 yrs) USA & UK| Coached / interviewed 300 +|Free 15 min intro| Stanford MBA|Non-trad

Great question! 

It varies by company. 

Generally in interviewee led conversations the interviewer wants to hear the candidates thinking and so for you to explain how you're interpreting the chart as you go through it. That being said, always take a few moments so that you know what you're looking at and don't start reading the chart wrong as you've been too hurried to think it through. 

In interviewer-led conversations they will expect you to take time and present your insights rather than tell them what they can already see on the paper. 

Good luck! 

Ian
Coach
on Apr 11, 2023
Top US BCG / MBB Coach - 5,000 sessions |Tech, Platinion, Big 4 | 9/9 personal interviews passed | 95% candidate success

Hi there,

Please do not extract conclusions on the fly.

If you have a clear obvious conclusion off the bat (because it's an exhibit), then say it!

However, I recommend you:

  1. Summarize the graph in a sentence
  2. Take a moment to gather your thoughts (ask)
  3. State the insight(s) and support with the data you saw
Andreas
Coach
on Apr 11, 2023
McKinsey EM | Top MBB Coach | >70% Success Rate | Free Introductory Calls

Hi there,

I would definitely advise you to take some time to understand the graph and find insights to solve the case/question the interviewer asks. This way you are able to give a qualified answer and not fall into the trap of being perceived as clueless.

Cheers

Andreas

Deleted user
on Apr 28, 2023

Hello,

Never do things on the fly unless you can avoid it - so your approach #2 is better than #1. I would say the best thing is to: take a moment to read and understand the graph, ask interviewers any clarifying questions that might come up, formulate your answer, and then go through it with the interviewer.

5
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