Cookie and Privacy Settings

This website uses cookies to enable essential functions like the user login and sessions. We also use cookies and third-party tools to improve your surfing experience on preplounge.com. You can choose to activate only essential cookies or all cookies. You can always change your preference in the cookie and privacy settings. This link can also be found in the footer of the site. If you need more information, please visit our privacy policy.

Data processing in the USA: By clicking on "I accept", you also consent, in accordance with article 49 paragraph 1 sentence 1 lit. GDPR, to your data being processed in the USA (by Google LLC, Facebook Inc., LinkedIn Inc., Stripe, Paypal).

Manage settings individually I accept
  1. Dashboard 1
  2. Consulting Q&A 2
  3. Steve Jobs doing a Market Entry Case 3
1

Steve Jobs doing a Market Entry Case

Case market entry
 Recent activity on Apr 07, 2017
3.1 k Views
1 answer
  • Upvotes
  • Date ascending
  • Date descending
Best Answer

Dear Sithan,

First of all, let me thank you for sharing this video.

It was incredible fascinating seeing Steve Jobs basicaly breaking down market analysis, forecasting, competitive advantage and creating a strategy for a real company (NeXT).

It really shows the true applications of management consulting and allows to make the case prep much more fun as well. Please share more videos like this in the future!

For your question, I wouldn't dare to improve Steve Jobs work in any way! :P

Dear Sithan,

First of all, let me thank you for sharing this video.

It was incredible fascinating seeing Steve Jobs basicaly breaking down market analysis, forecasting, competitive advantage and creating a strategy for a real company (NeXT).

It really shows the true applications of management consulting and allows to make the case prep much more fun as well. Please share more videos like this in the future!

For your question, I wouldn't dare to improve Steve Jobs work in any way! :P

3

Related case(s)

Bain case: Asian lubricants producer

Bain & Company
Solved 159.3k times
Bain case: Asian lubricants producer LubricantsCo, a very successful Asian premium producer of lubricants in their native region, would like to further increase their revenue and profit. The product range ranges from lubricants in the automotive sector (e.g. motor and gear oil) to industrial applications (e.g. fats, heavy-duty oils). According to preliminary examinations, further growth potentials in the Asian core market are rather limited. Thus LubricantsCo would like to investigate options to internationalize in the passenger car business – also outside the premium segment which is given priority. Therefore your consulting firm was instructed to elaborate a market entry strategy for the European market.  
4.6 5 29538
| Rating: (4.6 / 5.0)
Difficulty: Beginner | Style: Real Case, Candidate-led (usual style) | Topics: Growth strategy, Market analysis, Market entry

LubricantsCo, a very successful Asian premium producer of lubricants in their native region, would like to further increase their revenue and profit. The product range ranges from lubricants in the automotive sector (e.g. motor and gear oil) to industrial applications (e.g. fats, heavy-duty oils). ... Open whole case

Roland Berger case: Light on!

Roland Berger
Solved 76.5k times
Roland Berger case: Light on! LumCO, a company producing injection-molded components for lighting applications, has operated successfully in its native European market. The company wants to open up one production facility each in China and the United States and establish their own distribution network in both countries to serve as a hub for the entire region. The products LumCO manufactures can be categorized into Specialties, which are designed and produced by LumCO according to customer specifications (e.g. head lamp casing and lenses in vehicles, luminaires for design lighting applications) and Standards, which encompasses an assortment of components for multiple lighting applications for different industries (fixtures, lenses, luminaires). Based on the only slight but stable growth outlook in Europe, LumCO is eager to establish the production sites in China and the U.S. as soon as possible and also to begin to distribute their products directly. As a consultant, you are asked by the board of management to assess this plan considering your knowledge of each region and the lighting market in particular.
4.6 5 14586
| Rating: (4.6 / 5.0)
Difficulty: Advanced | Style: Real Case, Candidate-led (usual style) | Topics: Market analysis, Market entry, Operations strategy

LumCO, a company producing injection-molded components for lighting applications, has operated successfully in its native European market. The company wants to open up one production facility each in China and the United States and establish their own distribution network in both countries to serve ... Open whole case

EY-Parthenon Case: Nachhaltiges Geschäftsmodell

EY-Parthenon
Solved 8.7k times
EY-Parthenon Case: Nachhaltiges Geschäftsmodell Der Geschäftsführer eines in Deutschland führenden Telekommunikationsanbieters denkt über einen Einstieg in den SVoD (Subscription-Video-on-Demand)-Markt nach. Bevor er jedoch viel Zeit in die detaillierte Marktanalyse steckt, möchte er erstmal das Geschäftsmodell von Onflix, dem derzeit international führenden Anbieter, verstehen. Der Anbieter Onflix hat in den letzten Jahren den Markt revolutioniert. Der Erfolg zeigt sich vor allem in dem weltweit starken Mitgliederwachstum. Gleichzeitig hat sich Onflix zu einem der führenden Produktionsunternehmen für Filme und Serien entwickelt. Um weiterhin einen relevanten Wettbewerbsvorteil zu erhalten, schätzen Analysten, dass Onflix die Ausgaben für Content und Marketing von ca. 10 Mrd. $ in 2018 auf 15,8 Mrd. $ in 2020 steigern wird. Mit diesem starken Anstieg an Content-Ausgaben will sich Onflix gegen neue starke Wettbewerber durchsetzen.
4.5 5 210
| Rating: (4.5 / 5.0)
Difficulty: Intermediate | Style: Real Case, Interviewer-led (McKinsey style) | Topics: Market analysis, Market entry, Valuation

Der Geschäftsführer eines in Deutschland führenden Telekommunikationsanbieters denkt über einen Einstieg in den SVoD (Subscription-Video-on-Demand)-Markt nach. Bevor er jedoch viel Zeit in die detaillierte Marktanalyse steckt, möchte er erstmal das Geschäftsmodell von Onflix, dem derzeit internation ... Open whole case

Volkswagen Consulting Case: Wo soll produziert werden?

Volkswagen Consulting
Solved 4.3k times
Volkswagen Consulting Case: Wo soll produziert werden? Ihr Kunde ist in einem globalen Automobilkonzern dafür verantwortlich ein neues Produkt mit einem Volumen von 140.000 Fahrzeugen über den gesamten Produktionszeitraum auf den Markt zu bringen. Bedingt durch finanzielle Anspannung liegt ein besonderer Fokus auf den Kosten.
4.3 5 82
| Rating: (4.3 / 5.0)
Difficulty: Intermediate | Style: Real Case, Interviewer-led (McKinsey style) | Topics: Market entry, New product, Pricing

Ihr Kunde ist in einem globalen Automobilkonzern dafür verantwortlich ein neues Produkt mit einem Volumen von 140.000 Fahrzeugen über den gesamten Produktionszeitraum auf den Markt zu bringen. Bedingt durch finanzielle Anspannung liegt ein besonderer Fokus auf den Kosten. Open whole case

Nutripremium

Solved 69.9k times
Nutripremium Nutripremium is a very well-known premium nutrition food company in Europe (€1 billion revenue last year). It is based in Spain and has an excellent market share not only in its home country but also in Portugal, France, Italy and Germany.  Nutripremium has two main lines of products: Vitamin-supplements for pregnant women Concentrated dehydrated aliments and vitamin pills for sick patients (with Diabetes or Cancer). The CEO of Nutripremium thinks that the market in Europe is starting to get saturated and wants you to analyze the Chinese market. What are the key areas you would explore to determine whether this is a good idea?
4.5 5 2243
| Rating: (4.5 / 5.0) |
Difficulty: Advanced | Style: Candidate-led (usual style) | Topics: Market analysis, Market entry, Market sizing

Nutripremium is a very well-known premium nutrition food company in Europe (€1 billion revenue last year). It is based in Spain and has an excellent market share not only in its home country but also in Portugal, France, Italy and Germany. Nutripremium has two main lines of products: Vitamin-su ... Open whole case

Similar questions

Accenture Strategy Team Case
Key buckets to consider when solving a "new product launch" case
How to make an oral presentation of the case analysis at the BCG written case interview?
Bain Written Case
Bain written case
Case with 60 minutes to prep and 60 minutes to present and discuss
# of gas stations in Chicago
recent case books
How to estimate the size of the bottled water market in France
Bain Business Case
Ask new question