I have a IMS CG interview soon. Could I get some material on Pharma/Healthcare specific cases
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Hi,
Feel free to reach me to practice the pharma cases. The key topics they might test:
- OTC vs prescription and implications (most often in market entry cases)
- Patent regulation and pricing strategy after the patent finishes
- R&D portfolio optimization
- Pharma value chain - importing the drugs and components
- Consumers and decision making - whom do you have to market
- Salesforce effectiveness
Best!
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Originally answered question:
Pharma Business Development Case interview
There is "Pharma R&D" case in the preplounge collection
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