How to prepare for Digital McKinsey?

Hi Marvin,

The Digital McKinsey process for a BA or Associate is 99% the same as for a generalist position.

1. You will sit the same PST
2. You will be interviewed by all people from Digital McKinsey (most likely)
3. The cases will 99% be just general business cases like the ones here on prep lounge. I only had 1 case which was Digital/IT related which was the final interview of in the final round. IF i did not have a deep knowledge of IT etc, i would have failed this for sure as it was asking to consider quite technic
4. PEI will be the exact same.
5. Question time and general chit chat will be more likely to be around IT topics. For example, your partner has probably built a career around digital transformations, analytics, IT strategy, IT enablement etc and therefore this is what they will talk to you about. You should be able to hold a conversation around these areas.

Best of luck,

T

Hi!

a) They don't differ! I have seen many candidates who were very surprised to see that most cases that you solve during the recruiting process for McK Digital have absolutely no digital content. The reason is that it is not required. McKinsey Digital is looking for the same intrinsic qualities as generalist McKinsey, hence there is no point in assessing candidates differently. In many offices, the applicants are just mixed with generalist applicants and are getting the same interviewers on the interview day.

b) See above

Cheers, Sidi

Hi Anonymous,

please find below the answers to your questions:

1. All candidates I helped for McKinsey Digital had to do at least one digital case. Also, you may get "general conversation" about IT topics before and after the case. These were the only differences
2. Examples of cases based on the people I helped include:
   • Synergies following IT company merger
   • Decision for optimal digital system for logistic company
   • Elements to consider for digital investment for a regional bank

For additional information please feel free to PM me.

Best,

Francesco

(edited)

Hello!

Consultants from the McK Digital practice are very similar to the generalist ones, with the exception of more than half of their engagements being focused on digital topics.

However, the core strenghts are the same ones.

I would practice with "normal" cases and only at the very end turn the focus towards cases with a more "digital" topic.

Hope it helps!

Cheers,

Clara

Hi,
I confirm there is no differences in interview cases and in preparation. I only recommend to read some success case about digital transformation recently conducted by McK (at the end of this webpage - "examples of our work": https://www.mckinsey.com/business-functions/mckinsey-digital/how-we-help-clients)

Best,
Antonello