Do we need to understand the root cause first in the framework?

Incos Pens
New answer on Dec 17, 2019
3 Answers
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Ashley
Proficient
asked on Dec 17, 2019

The case involves a pretty straightforward profitiabiltiy framework, and it only asks to find out solutions without asking for root cause of the problem in the statement. In this case (where the statement just directly asks for solutions), do we need to include "understanding the root cause first" in the initial framework/roadmap in the opening?

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Luca
Expert
Content Creator
replied on Dec 17, 2019
BCG |NASA | SDA Bocconi & Cattolica partner | GMAT expert 780/800 score | 200+ students coached

Hello Ashley,

At the beginning you should always take 30 seconds in order to write down a framework that can help you to identify the root causes and potential solutions (they are anyway linked in 90% of cases).
This case is an example of "interviewer-led" case (Mckinsey style), where after the framewrok the interviewer will push you toward a certain solution. It can happen that he asks you for potential solutions at the opening of the interview (in this case "how to increase revenues") and you have to jump directly in that section of your framework.

Hope it helps,
Luca

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Antonello
Expert
Content Creator
replied on Dec 17, 2019
McKinsey | MBA professor for consulting interviews

Hi Ashley,
for interviewer led cases like this you do not need it, since you have to answer to pushy questions. E.g. in this case if the interviewer suddenly asks you about ways to increase revenue you have to answer it, you cannot starting from root causes.

Best,
Antonello

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Vlad
Expert
Content Creator
replied on Dec 17, 2019
McKinsey / Accenture Alum / Got all BIG3 offers / Harvard Business School

Hi,

You should always find the root cause before jumping to generating soltuions. In any case

Best

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Luca gave the best answer

Luca

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BCG |NASA | SDA Bocconi & Cattolica partner | GMAT expert 780/800 score | 200+ students coached
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