I recently run into a case where an online retailer client wants to grow its revenue and they have a few options in mind. They come to us to weigh different options and help them decide what they should do. They were thinking if they should do a joint venture with a blogger in its field of business or if they should increase their marketing spendings. They are also open to other options.
When I approach this case, should I treat it as a growth strategy case, then come up with a recommendation and cross check with available options or should I start by looking at different options? what is a good way to approach such kind of case?
Thanks in advance for your help!!