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Hi, do I need to study market sizing type of case for Capital One Case Study Interviews for Business Manager positions?

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Ankit
Coach
on Jul 28, 2025
Ex-McKinsey | Personalized Case & Resume Coaching | Non-Target Coaching | 50% off First Session | PEI Storytelling

Hi There,

From what I read it seems like there is not necessarily a standard case or case type, so it would not hurt at least feeling comfortable going through a market type case. However, I would make sure you feel comfortable with casing overall as well!

Hope this helps!

-Ankit A.

Evelina
Coach
on Jul 29, 2025
EY-Parthenon (7 years) l BCG offer holder l 7+ years coaching l 10% off first session l free 15' intro call l LBS

Hi there,

Yes, it’s a good idea to practice market sizing for Capital One’s Business Manager case interviews. While the cases are often data-heavy and focused on business judgment, market sizing questions do come up — especially as part of broader profitability or growth strategy problems.

They may ask you to estimate things like:

  • The size of a potential credit card market
  • How many customers might adopt a new product
  • Revenue impact of launching a feature

You don’t need to master every niche format, but being comfortable with structured estimation, clear assumptions, and quick math will definitely help.

Happy to help you prep – feel free to reach out.
Best,
Evelina

Emily
Coach
on Jul 28, 2025
Bain Associate Partner, BCG Project Leader | 9 years in MBB SEA & China, with 8 years as interviewer | Free intro call

Hi there, 

Usually market sizing is not accessed as an individual case type, rather, it is more commonly to be embedded in a case, as part of the quant assessment. 

Therefore, no harm to get familiar / comfortable with the market sizing approaches, just in case you encounter one during the case. 

Best,

Emily

on Jul 28, 2025
#1 Rated & Awarded McKinsey Coach | Top MBB Coach | Verifiable success rates

Hi there, 

I would go back to the recruiter and ask them about the format of the interview and what 'type' of cases they use. This will help you have a more tailored prep journey.

But by and large, yes, I would prepare market sizing questions. They are the bread and butter of almost any consulting interview, so it makes sense to be covered on this side.

Best,
Cristian

Hagen
Coach
on Aug 04, 2025
#1 recommended coach | >95% success rate | 9+ years consulting, interviewing and coaching experience

Hi there,

I would be happy to share my thoughts on your question:

  • Please keep in mind that except for Bain in the UK and few smaller consulting firms, most consulting firms have not used standalone market size estimations for a long time. While this does not mean it never happens, this type of case study question is typically not be very meaningful for both the candidate and interviewer, as only a few skills are being tested.

You can find more on this topic here: How to succeed in the final interview round.

If you would like a more detailed discussion on how to best prepare for your upcoming Capital One interviews, please don't hesitate to contact me directly.

Best,

Hagen

Mariana
Coach
on Jul 29, 2025
xMckinsey | Consulting and Tech | 1.5h session | +200 sessions | Free 20-min introductory call

Hi,

It is better for you to play on the safe side and study it, the logic is actually pretty simple.

Crafting Cases has a 7 days free course and one of the modules is market sizing. May be worth looking.

Best,

Mari

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