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Company case by Stern Stewart & Co.

Stern Stewart Case: Sports Growth

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Case Prompt

The sporting goods manufacturer TIGER SE which is broadly positioned in Germany wants to increase its sales.

The company is fully integrated along its value chain which means that the sporting goods are manufactured in-house and then sold to end consumers through its own distribution channels. In addition, TIGER SE is globally active.

To increase sales, you were hired as a consultant to develop a growth strategy and quantify it.

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Sample Structure

Phase 1: Identification of Potential Growth Areas

Phase 2: Analysis and Quantification

Phase 3: Implementation

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