Use Our Resources and Tools to Get Started With Your Preparation!

Learn the case interview basics, practice with 200+ cases, and benefit from extensive test materials, and interactive self-study tools.

New magazine

Times solved
1.1k Ratings

Case Prompt

Your client is the CEO of a publishing company that publishes an educational magazine and a women's magazine.

Although both businesses are profitable, they are not growing fast enough. Thus, the CEO is thinking about starting a third monthly magazine that is targeted towards 30 to 60-year-old men in the US. He wants to know whether he can reach his first-year goal of $15 million in revenue.

I. Structure

II. Estimate

III. Calculation

IV. Conclusion

Video Solution

Would you like to see this YouTube video?

Without your consent we cannot embed YouTube videos. Click the button below to allow YouTube videos to be embedded.

By allowing this service, you consent, in accordance with article 49 paragraph 1 sentence 1 lit. a GDPR, to your data being processed in the USA. The USA is not considered to have adequate data protection legislation. Your data could be accessed by law enforcement without prior public trial in court. You can change your settings regarding consent to external services at any time in our Cookie and Privacy Settings.

Further Questions

Note for Interviewer

Additional questions

If the interviewee solves the case very quickly, you can come up with additional challenging questions to ask them

1. What risks do you think are related to the launching of this new magazine? How would you avoid them?

2. How would you do the marketing of the magazine launch

3. How would you choose the topics this magazine should cover?

Times solved
Do you have questions on this case? Ask our community!
How likely are you to recommend us to a friend or fellow student?
0 = Not likely
10 = Very likely
You are a true consultant! Thank you for consulting us on how to make PrepLounge even better!