Use Our Resources and Tools to Get Started With Your Preparation!

Learn the case interview basics, practice with 200+ cases, and benefit from extensive test materials, and interactive self-study tools.

Rally racing

9.1k
Times solved
4.2
300+ Ratings
Beginner
Difficulty

Case Prompt

Your client is the owner of UBS #42, a rally racing team. There are 36 races in a season. At the end of the season, the driver who has earned the most number of points will win the championship.

Jeff Tarin, a well-known driver, races for UBS #42. He began racing in this tournament six years ago and is currently ranked fifth in a field of 40 drivers.

The director of marketing at Jazz Sweets recently contacted your client to ask whether your client would like to start a second racing team that Jazz Sweets could sponsor. The director realizes that rally racing is the fastest-growing race sport segment among males aged 18-45. 

He has already asked a successful driver from a regional conventional racing circuit to be the new team’s first driver. Your client wants to know whether he should go ahead with this opportunity.

I. Revenue analysis

II. Cost analysis

III. Conclusion

Further Questions

Note for Interviewer

Additional questions

If the interviewee solves the case very quickly, you can come up with more challenging questions to ask them.

1. Should we ask Jazz Sweets to pay a premium sponsorship (more than $6 million) if they are the only sponsors of the new team?

2. What are the main risks involved in launching a new team? How would you avoid these risks?

9.1k
Times solved
Beginner
Difficulty
Do you have questions on this case? Ask our community!
How likely are you to recommend us to a friend or fellow student?
0 = Not likely
10 = Very likely
You are a true consultant! Thank you for consulting us on how to make PrepLounge even better!
^