Chewing gum

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Case Prompt

Your client is a chewing gum manufacturer.

The CEO of the manufacturing company wants you to find out why his company is experiencing a declining profit margin. He then wants you to suggest ways to improve his company’s profit margin.

I. Revenue analysis

II. Cost analysis

III. Conclusion

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Further Questions

How would you analyze whether vertical integration can reduce costs?

If our client merged with a competitor, our client could benefit from synergies and economies of scale. How would you analyze this idea?

Note for Interviewer

More questions to be added by you, interviewer!

At the end of the case, you will have the opportunity to suggest challenging questions about this case (to be asked for instance if the next interviewees solve the case very fast).

53.8k
Times solved
Beginner
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