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Anonymous A
on Sep 23, 2019
Global

Why does he say that your client has 30% of market share? Where does this come from?

The previous distribution in the USA can be used to determine the possible market share: Your customer currently has around 30% market share.

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Deleted user
on Sep 24, 2019

Hey A,

it's hard to judge since further information on the case is not provided in the excerpt.

Maybe it is the existing market share in a different product.

Could you please provide the full case?

Best,

André

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Anonymous A
on Sep 24, 2019
It refers to "TKMC Case: Elevators" case, Thank you
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Coach
on Sep 24, 2019
Senior Consultant @ Google | McKinsey, BCG, Bain exp. as Client | 100+ REAL MBB cases

Hi A,

Can you say more?

Is the case referring to the Total Market Size and you are asked how much % your Client's Market Share would be?

Let me know. Happy to help.

Aws

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Anonymous
on Sep 24, 2019
It refers to "TKMC Case: Elevators" case, Thank you
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