Who are the main competitors of company X?

PrepLounge: Personal Fit
New answer on Dec 01, 2021
5 Answers
Anonymous A asked on Sep 28, 2019

How would you answer this question in your Personal Fit interview? Receive feedback on your answer and browse through the Q&As to review the approaches of other applicants and experts.

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Content Creator
replied on Mar 24, 2020
McKinsey / ex-Interviewer at McKinsey / I will coach you to rock those interviews

This question can be two-fold:

  • Competitors of consulting company you are interviewing for – then just name them, you probably applied for all of them anyway ;)
  • Competitors of any company they name – this question is for sure not asked in MBB, but can be asked in Tier 2-3, so to prepare for that question:
  1. Make a list of the industries they work in
  2. Identify biggest companies in your region in those industries – this way you will already know the names once you go into that interview

Hope this helps!



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Anonymous D replied on Dec 01, 2021

Tesla, BMW, Audi

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Anonymous C replied on Nov 01, 2021

our main competitors are Tier 1 IT service companies and in some cases product companies, from a Talent acquiring and retention standpoint but from a target market standpoint, our main competitors are the tier 3 IT service companies and even startups in this space

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Anonymous B replied on Aug 25, 2021

I would consider the main competitors to be nurseries in the area as well as private nannies not affiliated with KK.  

Your company has the advantage in that…

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Content Creator
replied on Jul 06, 2020
McKinsey | Awarded professor at Master in Management @ IE | MBA at MIT |+180 students coached | Integrated FIT Guide aut


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Daniel gave the best answer


Content Creator
McKinsey / ex-Interviewer at McKinsey / I will coach you to rock those interviews
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