I have 7 years of experience in in the Middle East Telecom Industry, where I have worked on Customer Value Management and Channel Enablement. I have been invited for case disucssion with ATK's Principal and Partner in Dubai.
Keeping in mind my experience, please suggest what type of questions and cases should I expect during the case interview.
Thank you
Hi Anonymous
Congratulations! for getting the call from ATK. Your interview discussions would most likely be structured as :
1. Experience Breifing : You would be required to take the interviewer through your experience with few questions on this. So it's a good opportunity for you to stress of areas where you want to take the interviewer
2. Scenario Questions : These would be more covnersational and would coming from your expereince brief eg. What would be your recommendation to the CEO on increasing Customer Lifetime Value
3. Case : Keeping your experience in mind and your interview with Principals and Partner I am more than confident that you would get a case closely aligned to your experience. It is very unlikely that you would get a simple market sizing etc case that a fresh graduate would be tested on. Experience led cases help the interviewer view your competencies across - Business Context, Structure & Analysis, and Practical Experience.
I would suggest you may practice structuring cases across : (1) How to increase customer acquisition (2) How to reduce subscriber/customer churn (3) How to maximize channel profitability (4) Increasing customer engagement across digital channels ( mobile app , website) (5) How to increase averega revenue per user/subcriber (6) Increase mobile data usage (7) Increase Net Promoter Score. and other that might be relevant to your expereince
Wish you all the best. Please feel free to reach me incase you have any queries.
Cheers, Kshitij
(edited)
Thanks for your inputs — on Dec 01, 2019
Thanks a lot for your inputs. I had my 1st round of interview yesterday and was asked how to increase maximise channel profitability. — on Dec 03, 2019
Hi Anonymous,
I helped several experienced hires for ATK Dubai. The fit part tends to be focused on traditional types such as
They will very likely ask about your client experience and project management skills.
Questions related to McKinsey PEI (leadership, impact and drive) are relatively uncommon.
Cases tend to be focused on:
If you are interested to know more please feel free to PM me, I have several recent questions asked at the Dubai office.
Best,
Francesco
Hi,
the interview will be structured in 3 parts:
- Personal Experience Interview: fit and CV questions to assess your personal impact, leadership skills, and entrepreneurial spirit
- Case Interview: typical business case to evaluate your structure in approaching problems, problem-solving skills, and business sense
- Your final questions to the interviewers
Feel free to text me for some tips about the preparation. I have supported tens of experienced professionals in crafting impactful stories and structure business cases.
Hope it helps,
Antonello
Hi,
I do not expect it to be structured:
Best
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Dear A,
You should expect questions about undergoing transformation in the sector, expecially digitization, and now, due to the COVID also cost-cut management issues.
Wish you best of luck,
I have partners and managers working at Kearney Dubai, if you need any further insights about the firm and the interview, drop e a line.
Best,
André
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