Hi,
Frankly speaking, I am not sure if I understood your question correctly. But if you are talking about the brainstorming (questions on creativity) part of the case, here are some tips:
1) Ask an interview for a minute to think
2) Think of several buckets of ideas (e.g. organic growth / non-organic growth/differentiation). Remember to think as big as possible
3) Narrow down to each bucket and generate as many ideas as possible
4) Present the structure (buckets) and then your ideas
Creativity is in direct correlation with you business judgement that can be trained by solving more various cases with partner / studying various frameworks / reading industry reports / reading HBS cases (google them)
Best
Hi,
Frankly speaking, I am not sure if I understood your question correctly. But if you are talking about the brainstorming (questions on creativity) part of the case, here are some tips:
1) Ask an interview for a minute to think
2) Think of several buckets of ideas (e.g. organic growth / non-organic growth/differentiation). Remember to think as big as possible
3) Narrow down to each bucket and generate as many ideas as possible
4) Present the structure (buckets) and then your ideas
Creativity is in direct correlation with you business judgement that can be trained by solving more various cases with partner / studying various frameworks / reading industry reports / reading HBS cases (google them)
Best