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'What else?' question

Anonymous A

Hi!

Is the question 'What else?' is the indicator that you did not prioritize the answer and you are burying yourself in a pit. It seems that they ask this question with intention to fail you. Or it is just the question to ask for all possible answers? Should I prioritize and say that 'no else' questions shuld be asked)?)))

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Tadeus replied on 08/05/2017

Hi Anonymous,

This question is used commonly (especially at McKinsey) to put some additional pressure on you. There are many ways to simulate a "tough client situation", and let's face it - when you hear this question, you start sweating more - it's a perfect way to stress you more and see whether you can perform under stress.

One common place where this question is used a lot is a brainstorming part of a case interview. Interviewer will be asking this question to see how many ideas you can come up with.

Having said that, you need to treat "What else?" as a test of your convictions. If you are certain that you covered everything, you should state clearly "That's all", if you aren't - you should re-evaluate your approach and come up with points to add.

- Tadeus

Vlad replied on 08/07/2017
McKinsey / Accenture / More than 300 real MBB cases / Collected all Big 3 offers / Harvard Business School

Hi,

Most probably if you hear "What else?", the interviewer has asked you the question on brainstorming / creativity. The interviewer is testing if you'll get stuck or will be creative enough and possess business judgment.

Here is how you should answer these questions:

1) Ask an interview for a minute to think

2) Think of several buckets of ideas (e.g. scope / value proposition). Remember to think as big as possible

3) Narrow down to each bucket and generate as much ideas as possible (e.g. scope: vertical growth, horizontal growth, new products. Value proposition: additional services, improved quality, etc.)

4) Present the structure (buckets) and then your ideas

Creativity is in direct correlation with you business judgment that can be trained by solving various cases with partners / reading industry reports / reading about the typical case industries and functions (Retail, airlines, logistics, marketing, etc.)

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