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Wharton Case Q

I don't know what I'm doing wrong with this calculating the profit here. It seems to me like I should be solving 200 - 200(0.3+0.25+0.2+0.04+0.01+0.1) since all of the expenses are written as a percentage of revenue. I'm getting $20 for profits for US but the answer is $15? 

Thanks!

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Ian
Coach
on Aug 20, 2020
Ex-BCG | NYU Stern | MBB, Tech, & Strategy Coach | 5,000+ Sessions | 500+ Offers | 1,000+ Candidates | 100+ Countries

Hi there,

You are correct. US answer should be $20 and Vietnam answer should be $30.

The case writter forgot that their retail price was $200 not $100!

Remember, casebooks aren't perfect. I find a mistake in every 5th case or so.