Market v Industry

Question

Hello,

Often in cases, I get tripped up about market v industry. I understand that in market analysis, you are analyzes all the market players (as well as other factors). My question here is do I notate market and industry as two different places to investigate or am I inherently investigating the industry by investigating the market, in other words, is industry a sub component of market analysis?

Answer 1

And to add to Vlad's suggestion: I usually merge 'market' and 'competition' since the former is the sum of the latter + your client. I then only dive into specific competitors if I have reasons to believe they hold the key to the solution

Answer 2

Hi,

For the simplicity, I would recommend always thinking about the market unless you have a very specific case about the company shut down, innovative turnaround or an investment decision. The industry is a broader definition than the market.

Best

Answer 3

Hi, Both can work, but I personnally would recommand to cluster them into one topic adressed : Market attractivness... (read entire answer)

Hi, Both can work, but I personnally would recommand to cluster them into one topic adressed : Market attractivness : with the following sub bullets market & segment size... (read entire answer)

Answer 4

This is definitely a top-down (as opposed to bottom-up) sizing.First, I'll assume homo sapiens. There's a lot of wa... (read entire answer)

This is definitely a top-down (as opposed to bottom-up) sizing.First, I'll assume homo sapiens. There's a lot of ways to approach this, but I would personally segment it by wo... (read entire answer)

Answer 5

Hi, Both of your approaches are correct since you can calculate the things from the supply and demand sides. For ex... (read entire answer)

Hi, Both of your approaches are correct since you can calculate the things from the supply and demand sides. For example for the hospitals, you can calculate the number of hos... (read entire answer)