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How do you get to the market share?

TKMC Case: Portfolio expansion in the material trade business
New answer on Sep 19, 2023
1 Answer
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Anonymous A asked on Sep 18, 2023

How did you get to 2002 for 2025 as market share for instance?

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Ian
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replied on Sep 19, 2023
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate

Hi there,

Market share is company revenues/production divided by market size.

So, in appendix 1, in 2025 the market size is 10M. 25% of that would be 2.5M (i.e. what we would have to have)

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Ian

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