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GAFA vs. MBB: which has the better reputation?

amazon apple Bain & Company BCG facebook GAFA Google MBB McKinsey reputation
New answer on Dec 10, 2019
2 Answers
6.7 k Views
Anonymous A asked on Jun 09, 2017

Overall, how would you compare the reputation between tech companies like google, apple, facebook and amazon vs. consulting firms like McKinsey, BCG or Bain??

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Content Creator
replied on Jun 09, 2017
#1 Coach for Sessions (4.500+) | 1.500+ 5-Star Reviews | Proven Success (➡ | Ex BCG | 10Y+ Coaching

Hi Anonymous,

both the groups are top for reputation in their respective sectors (of course, in tech companies it would depend on what exactly you do, as there are more roles than in MBB). For exit opportunities however, while tech companies’ reputation would come handy in the tech world, MBB reputation would come handy in every sector, as exit options are broader there.

There are several other differences between the two worlds:

Tech companies plus

  • Less hours and comparable compensation till a certain level of seniority
  • IT interaction (not only business one)
  • More learning about innovation
  • Less formal environment in terms of hierarchy, dress code, etc

Consulting plus

  • Multiple clients and industries
  • Faster career growth after the initial 3-4 years
  • In general, more strategy projects, less operations
  • Extremely broad exit opportunities

In general, I would not choose based on reputation only (for which all the companies you mentioned would be great), but for the kind of experience you would like to have based on the previous points, and where you see yourself in 5-10 years.

Hope this helps,


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Content Creator
replied on Dec 10, 2019
McKinsey | Awarded professor at Master in Management @ IE | MBA at MIT |+180 students coached | Integrated FIT Guide aut

Really depends on what you are looking for

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Francesco gave the best answer


Content Creator
#1 Coach for Sessions (4.500+) | 1.500+ 5-Star Reviews | Proven Success (➡ | Ex BCG | 10Y+ Coaching
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