Hello Oisin,

BCG operations in this case might referes to the Operations practice within BCG's organizational metrics. Each MBB firms are organized around industrial and functional metrics within which specific project allocations, capability building, as well as knowledge development are conducted.

I presume the firm sees a strong correlation of your experiences as well as fit to the Operations practice, hence allocating you to a conversation with the specific practice. Note that for many of the firms, Operations constitutes the largest chunk of their revenue in recent years, even compared to the core corporate strategy function.

For your further reference, BCG does have other separate arms as follows:

• BCG Platinion: providing consulting services focused on the development and implementation of business-critical IT architecture and digital solutions
• BCG Gamma: advanced analytics and data science consulting arm

If your allocation is not within these other consulting arms, then you will be part of the core BCG consulting body, but rather than starting as a generalist, you'll be allocated to a specific practice since the beginning.

Hope it helps.

Kind regards,

Nathan